LUP Statistics
Record
- Title
- Att effekmäta eller inte effektmäta reklam - En dragkamp mellan förnuft och känsla?
- Type
- Student Paper
- Publ. year
- 2003
- Author/s
- Hofmann, Eva; Almer, Johan; Isaksson, Ylva
- Department/s
- Department of Business Administration
- In LUP since
- 2007-11-01
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