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Record
Title
Crash! Boom! Brand! - Product Sound as an Audio Branding Tool
Type
Student Paper
Publ. year
2009
Author/s
Hansson, Christian; Aronsson, Rickard; Wierup, Daniel
Department/s
Department of Business Administration
In LUP since
2009-06-04
Downloads

Total This Year This Month
1675 256 2
Downloads per country

United States of America 270 (16%)
Germany 159 (10%)
United Kingdom of Great Britain and Northern Ireland 114 (7%)
Russian Federation 88 (5%)
India 79 (5%)
Italy 74 (4%)
Sweden 63 (4%)
South Korea 61 (4%)
Brazil 44 (3%)
Netherlands (Kingdom of the) 40 (2%)
Spain 37 (2%)
South Africa 30 (2%)
Peru 30 (2%)
Finland 25 (2%)
France 24 (1%)
Czechia 23 (1%)
Denmark 22 (1%)
Viet Nam 21 (1%)
Indonesia 20 (1%)
China 19 (1%)
Portugal 19 (1%)
Poland 17 (1%)
Philippines 16 (1%)
Turkiye 16 (1%)
Canada 16 (1%)
Austria 15 (1%)
Taiwan (China) 15 (1%)
Mexico 15 (1%)
Unknown 14 (1%)
Colombia 13 (1%)
Ukraine 13 (1%)
Thailand 11 (1%)
Romania 11 (1%)
Slovenia 11 (1%)
Argentina 10 (1%)
Australia 10 (1%)
Ecuador 10 (1%)
Hong Kong (China) 9 (1%)
Japan 9 (1%)
Singapore 8 (0%)
Ireland 8 (0%)
Chile 8 (0%)
Iran 7 (0%)
Malaysia 7 (0%)
Switzerland 7 (0%)
Bulgaria 6 (0%)
Nigeria 6 (0%)
Lithuania 6 (0%)
Israel 5 (0%)
Pakistan 5 (0%)
Morocco 5 (0%)
Tunisia 5 (0%)
Bangladesh 5 (0%)
Latvia 4 (0%)
Ghana 4 (0%)
Belgium 4 (0%)
Iraq 4 (0%)
Ethiopia 3 (0%)
Serbia 3 (0%)
Hungary 3 (0%)
Nepal 3 (0%)
Venezuela 3 (0%)
Syrian Arab Republic 3 (0%)
Costa Rica 3 (0%)
Kenya 3 (0%)
El Salvador 2 (0%)
Greece 2 (0%)
Saudi Arabia 2 (0%)
Mongolia 2 (0%)
Armenia 2 (0%)
Madagascar 2 (0%)
Belarus 2 (0%)
United Arab Emirates 2 (0%)
Qatar 2 (0%)
Seychelles 1 (0%)
Sri Lanka 1 (0%)
Estonia 1 (0%)
Slovakia 1 (0%)
New Zealand 1 (0%)
Algeria 1 (0%)
Cyprus 1 (0%)
Uzbekistan 1 (0%)
Albania 1 (0%)
Malta 1 (0%)
Brunei Darussalam 1 (0%)
Yemen 1 (0%)
Norway 1 (0%)
Kazakhstan 1 (0%)
Jordan 1 (0%)
Mauritius 1 (0%)
Oman 1 (0%)
European Union location 1 (0%)
Paraguay 1 (0%)
Maldives 1 (0%)
Turkmenistan 1 (0%)
Azerbaijan 1 (0%)
Georgia 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Fri Dec 5 08:34:38 2025