LUP Statistics
Record
- Title
- Inspiration Rather Than Limitation - Consumers Perspective on Perceived Value and Attitude towards One-to-one Marketing Oriented Loyalty Programs
- Type
- Student Paper
- Publ. year
- 2010
- Author/s
- Kronström, Karin; Flink, Jessica
- Department/s
- Department of Business Administration
- In LUP since
- 2010-06-02
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