LUP Statistics
Record
- Title
- Gender, Products & Marketing - A study of product gender perception and the need for product gender congruency in Generation Y
- Type
- Student Paper
- Publ. year
- 2011
- Author/s
- Hem Lee, Janine; Hellwig, Annett
- Department/s
- Department of Business Administration
- In LUP since
- 2011-06-01
Downloads
| Total | This Year | This Month |
| 1231 | 0 | 0 |
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