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Record
Title
Gender, Products & Marketing - A study of product gender perception and the need for product gender congruency in Generation Y
Type
Student Paper
Publ. year
2011
Author/s
Hem Lee, Janine; Hellwig, Annett
Department/s
Department of Business Administration
In LUP since
2011-06-01
Downloads

Total This Year This Month
1053 57 1
Downloads per country

Germany 301 (29%)
United States of America 183 (17%)
United Kingdom of Great Britain and Northern Ireland 72 (7%)
South Korea 70 (7%)
Netherlands (Kingdom of the) 49 (5%)
Sweden 40 (4%)
China 29 (3%)
Denmark 25 (2%)
Canada 20 (2%)
France 19 (2%)
Hong Kong (China) 17 (2%)
India 13 (1%)
Belgium 11 (1%)
Philippines 11 (1%)
Italy 11 (1%)
South Africa 11 (1%)
Turkiye 11 (1%)
Malaysia 10 (1%)
Pakistan 9 (1%)
Norway 9 (1%)
Austria 9 (1%)
Australia 9 (1%)
Russian Federation 8 (1%)
Poland 8 (1%)
Taiwan (China) 7 (1%)
Czechia 7 (1%)
Indonesia 7 (1%)
Finland 4 (0%)
Ukraine 4 (0%)
Unknown 4 (0%)
Trinidad and Tobago 4 (0%)
Singapore 4 (0%)
New Zealand 4 (0%)
Switzerland 4 (0%)
Peru 3 (0%)
Lebanon 3 (0%)
Estonia 3 (0%)
Portugal 3 (0%)
United Arab Emirates 3 (0%)
Ireland 3 (0%)
Iran 3 (0%)
Japan 2 (0%)
Sri Lanka 2 (0%)
Argentina 2 (0%)
Egypt 2 (0%)
Viet Nam 2 (0%)
Spain 2 (0%)
Kenya 2 (0%)
Israel 2 (0%)
Bangladesh 1 (0%)
Brunei Darussalam 1 (0%)
Romania 1 (0%)
Hungary 1 (0%)
Uzbekistan 1 (0%)
Thailand 1 (0%)
Mexico 1 (0%)
Serbia 1 (0%)
Tanzania, the United Republic of 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Tue Jul 16 08:47:27 2024