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Record
Title
Leveraging Brand Equity through Sponsorships - An explanatory study of brand loyalty in consistent and conflicting club and player sponsorship scenarios in European football
Type
Student Paper
Publ. year
2011
Author/s
Gunnarsson, Hampus; Brännström, Erik
Department/s
Department of Business Administration
In LUP since
2011-06-03
Downloads

Total This Year This Month
2024 25 2
Downloads per country

United Kingdom of Great Britain and Northern Ireland 348 (17%)
Germany 255 (13%)
United States of America 174 (9%)
India 103 (5%)
Australia 63 (3%)
Sweden 63 (3%)
Malaysia 56 (3%)
France 55 (3%)
South Africa 51 (3%)
China 40 (2%)
Indonesia 35 (2%)
Pakistan 34 (2%)
Iran 33 (2%)
Italy 31 (2%)
Thailand 30 (1%)
Bangladesh 29 (1%)
Hong Kong (China) 27 (1%)
Japan 27 (1%)
Ukraine 27 (1%)
Denmark 23 (1%)
Nigeria 23 (1%)
Viet Nam 23 (1%)
Kenya 22 (1%)
Singapore 22 (1%)
Netherlands (Kingdom of the) 21 (1%)
Russian Federation 21 (1%)
Canada 19 (1%)
Turkiye 18 (1%)
Zimbabwe 17 (1%)
Ireland 17 (1%)
Switzerland 16 (1%)
Finland 16 (1%)
Poland 15 (1%)
Egypt 15 (1%)
Portugal 14 (1%)
Philippines 14 (1%)
Taiwan (China) 13 (1%)
Spain 10 (0%)
United Arab Emirates 10 (0%)
Ghana 9 (0%)
Belgium 9 (0%)
Norway 8 (0%)
South Korea 7 (0%)
Slovenia 7 (0%)
Sri Lanka 7 (0%)
Brazil 7 (0%)
European Union location 6 (0%)
Cambodia 6 (0%)
Tunisia 6 (0%)
New Zealand 6 (0%)
Unknown 5 (0%)
Bahamas 5 (0%)
Mexico 5 (0%)
Greece 5 (0%)
Austria 5 (0%)
Tanzania, the United Republic of 5 (0%)
Czechia 4 (0%)
Myanmar 4 (0%)
Eswatini 4 (0%)
Hungary 4 (0%)
Ethiopia 4 (0%)
Peru 4 (0%)
Nepal 4 (0%)
Lebanon 4 (0%)
Botswana 4 (0%)
Morocco 4 (0%)
Saudi Arabia 3 (0%)
Jamaica 3 (0%)
Malta 3 (0%)
Romania 3 (0%)
Mauritius 2 (0%)
Colombia 2 (0%)
Iraq 2 (0%)
Iceland 2 (0%)
Algeria 2 (0%)
Croatia 2 (0%)
Slovakia 2 (0%)
Lithuania 2 (0%)
Estonia 2 (0%)
Chile 2 (0%)
Belarus 1 (0%)
Maldives 1 (0%)
Qatar 1 (0%)
Barbados 1 (0%)
Israel 1 (0%)
Yemen 1 (0%)
Andorra 1 (0%)
Kuwait 1 (0%)
Uganda 1 (0%)
Senegal 1 (0%)
Liechtenstein 1 (0%)
Somalia 1 (0%)
Asia-Pacific location 1 (0%)
Uzbekistan 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Sun Sep 22 08:32:59 2024