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Record
Title
The 'Ambient' Strategy to diminish the resistance: A study on ambient advertising and the contemporary consumers' resistance toward advertising
Type
Student Paper
Publ. year
2012
Author/s
Semenescu, Serban Constantin; Martinsson, Max
Department/s
Department of Business Administration
In LUP since
2012-06-27
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Total This Year This Month
3440 56 9
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United Kingdom of Great Britain and Northern Ireland 304 (9%)
United States of America 240 (7%)
India 227 (7%)
Germany 188 (5%)
Italy 178 (5%)
Malaysia 158 (5%)
Russian Federation 114 (3%)
Egypt 111 (3%)
China 92 (3%)
Australia 88 (3%)
Poland 83 (2%)
Indonesia 80 (2%)
Philippines 77 (2%)
Ukraine 71 (2%)
Turkiye 69 (2%)
Romania 67 (2%)
Sweden 66 (2%)
South Africa 65 (2%)
France 62 (2%)
Nigeria 60 (2%)
Iran 53 (2%)
Canada 53 (2%)
Pakistan 47 (1%)
Lithuania 47 (1%)
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Unknown 37 (1%)
Viet Nam 36 (1%)
Austria 35 (1%)
Hong Kong (China) 34 (1%)
Slovakia 29 (1%)
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Hungary 27 (1%)
Czechia 26 (1%)
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Ireland 25 (1%)
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About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

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The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Mon Aug 25 08:34:22 2025