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Record
Title
The 'Ambient' Strategy to diminish the resistance: A study on ambient advertising and the contemporary consumers' resistance toward advertising
Type
Student Paper
Publ. year
2012
Author/s
Semenescu, Serban Constantin; Martinsson, Max
Department/s
Department of Business Administration
In LUP since
2012-06-27
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3305 23 7
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India 222 (7%)
United States of America 209 (6%)
Germany 182 (6%)
Italy 177 (5%)
Malaysia 157 (5%)
Egypt 107 (3%)
Russian Federation 107 (3%)
China 87 (3%)
Australia 84 (3%)
Poland 82 (2%)
Indonesia 78 (2%)
Philippines 74 (2%)
Ukraine 71 (2%)
Turkey 68 (2%)
Romania 65 (2%)
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France 61 (2%)
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Nigeria 57 (2%)
Iran 53 (2%)
Canada 49 (1%)
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The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

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The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Thu Mar 28 08:45:57 2024