LUP Statistics

Record

Title

A TYPOLOGY OF BRAND ORIENTATION - A CASE STUDY OF CORPORATE BRAND MANAGEMENT

Type

Student Paper

Publ. year

2013

Author/s

Holmblad, Gustaf; Ericsson, Christina

Department/s

Department of Business Administration

In LUP since

2013-06-26

Total	This Year	This Month
1543	64	9

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