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Record
Title
Steering a Corporate Brand in the Automobile Industry to Differentiation: The Brand Personality Wheel
Type
Student Paper
Publ. year
2015
Author/s
Wolte, Fanny; Georg, Anna-Lena
Department/s
Department of Business Administration
In LUP since
2015-06-17
Downloads

Total This Year This Month
1299 56 9
Downloads per country

United States of America 205 (16%)
Germany 156 (12%)
India 141 (11%)
United Kingdom of Great Britain and Northern Ireland 92 (7%)
Sweden 44 (3%)
Malaysia 42 (3%)
China 38 (3%)
Unknown 33 (3%)
France 33 (3%)
Netherlands (Kingdom of the) 30 (2%)
South Africa 23 (2%)
Philippines 22 (2%)
Serbia 21 (2%)
Russian Federation 20 (2%)
Iran 20 (2%)
Czechia 18 (1%)
Denmark 16 (1%)
Australia 16 (1%)
Morocco 14 (1%)
Ukraine 13 (1%)
Canada 13 (1%)
Sri Lanka 12 (1%)
Bulgaria 12 (1%)
Egypt 11 (1%)
Hong Kong (China) 10 (1%)
South Korea 10 (1%)
Viet Nam 10 (1%)
Portugal 10 (1%)
Italy 10 (1%)
Singapore 10 (1%)
Turkiye 9 (1%)
Switzerland 9 (1%)
Pakistan 9 (1%)
Thailand 9 (1%)
Nigeria 9 (1%)
Kenya 8 (1%)
Spain 8 (1%)
Indonesia 7 (1%)
New Zealand 7 (1%)
Austria 7 (1%)
Poland 7 (1%)
Belgium 6 (0%)
Greece 5 (0%)
Ireland 5 (0%)
Ethiopia 5 (0%)
Chile 4 (0%)
Romania 4 (0%)
Mexico 4 (0%)
Japan 4 (0%)
Mauritius 3 (0%)
Bangladesh 3 (0%)
Zambia 3 (0%)
Paraguay 3 (0%)
Nepal 3 (0%)
Palestinian Territory 3 (0%)
Brazil 3 (0%)
Croatia 3 (0%)
Latvia 2 (0%)
Lithuania 2 (0%)
Bolivia 2 (0%)
Peru 2 (0%)
Argentina 2 (0%)
Saudi Arabia 2 (0%)
Algeria 2 (0%)
Estonia 2 (0%)
Oman 2 (0%)
European Union location 2 (0%)
United Arab Emirates 2 (0%)
Ghana 1 (0%)
Bosnia and Herzegovina 1 (0%)
Jamaica 1 (0%)
Kuwait 1 (0%)
Iraq 1 (0%)
Aruba 1 (0%)
Uzbekistan 1 (0%)
Yemen 1 (0%)
Taiwan (China) 1 (0%)
Norway 1 (0%)
Botswana 1 (0%)
Tanzania, the United Republic of 1 (0%)
Haiti 1 (0%)
Azerbaijan 1 (0%)
Israel 1 (0%)
Cyprus 1 (0%)
Zimbabwe 1 (0%)
Colombia 1 (0%)
Iceland 1 (0%)
Libya 1 (0%)
Finland 1 (0%)
Macedonia 1 (0%)
Myanmar 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Sun Jul 27 08:29:52 2025