LUP Statistics
Record
- Title
- Open-source Branding: How consumers develop a Corporate Brand Image through Instagram- An Exploratory Single-Case Study
- Type
- Student Paper
- Publ. year
- 2015
- Author/s
- Storesund, Jonatan; Olsson, Oskar
- Department/s
- Department of Business Administration
- In LUP since
- 2015-10-06
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