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Record
Title
The Startup of a Strong Brand - An investigation of brand identity evolution in early-stage startups operating in Sweden
Type
Student Paper
Publ. year
2016
Author/s
Ã…kesson, Amanda; Dajakaj, Natyra
Department/s
Department of Business Administration
In LUP since
2016-09-05
Downloads

Total This Year This Month
1440 148 5
Downloads per country

United States of America 220 (15%)
Germany 146 (10%)
Sweden 132 (9%)
United Kingdom of Great Britain and Northern Ireland 113 (8%)
India 106 (7%)
Denmark 54 (4%)
Indonesia 53 (4%)
Netherlands (Kingdom of the) 52 (4%)
France 42 (3%)
China 33 (2%)
Finland 30 (2%)
Russian Federation 24 (2%)
Italy 20 (1%)
Switzerland 17 (1%)
Iran 17 (1%)
Unknown 16 (1%)
Viet Nam 16 (1%)
Kenya 15 (1%)
Australia 15 (1%)
Canada 14 (1%)
Austria 13 (1%)
Nigeria 13 (1%)
Mexico 13 (1%)
South Korea 11 (1%)
Portugal 11 (1%)
Philippines 11 (1%)
Turkiye 11 (1%)
Brazil 11 (1%)
Pakistan 10 (1%)
Hong Kong (China) 9 (1%)
Romania 9 (1%)
South Africa 9 (1%)
Spain 8 (1%)
Zimbabwe 8 (1%)
Ireland 8 (1%)
Lithuania 7 (0%)
Poland 7 (0%)
Slovenia 7 (0%)
Taiwan (China) 7 (0%)
Ukraine 7 (0%)
Hungary 7 (0%)
Serbia 7 (0%)
Morocco 6 (0%)
Norway 6 (0%)
Malaysia 6 (0%)
Singapore 5 (0%)
Belgium 5 (0%)
Bangladesh 4 (0%)
Argentina 4 (0%)
United Arab Emirates 4 (0%)
Sri Lanka 3 (0%)
Ghana 3 (0%)
Zambia 3 (0%)
Egypt 3 (0%)
El Salvador 3 (0%)
Japan 3 (0%)
Qatar 2 (0%)
Saudi Arabia 2 (0%)
Algeria 2 (0%)
Azerbaijan 2 (0%)
Czechia 2 (0%)
Botswana 2 (0%)
Colombia 2 (0%)
Tanzania, the United Republic of 2 (0%)
Cameroon 2 (0%)
Ethiopia 2 (0%)
Nepal 2 (0%)
Cyprus 2 (0%)
Israel 1 (0%)
Latvia 1 (0%)
Croatia 1 (0%)
Malta 1 (0%)
Syrian Arab Republic 1 (0%)
Chile 1 (0%)
Lebanon 1 (0%)
Greece 1 (0%)
Georgia 1 (0%)
Macedonia 1 (0%)
New Zealand 1 (0%)
Jordan 1 (0%)
Sudan 1 (0%)
Cambodia 1 (0%)
Armenia 1 (0%)
Rwanda 1 (0%)
Senegal 1 (0%)
Peru 1 (0%)
Cote d'Ivoire 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Thu Oct 16 08:49:55 2025