LUP Statistics
Record
- Title
- What is all the fuzz about? A FMCG brand portfolio case study of formalisation in the front end of innovation
- Type
- Student Paper
- Publ. year
- 2017
- Author/s
- Magnusson, My; Kempen, Mink
- Department/s
- Department of Business Administration
- In LUP since
- 2017-07-03
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