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Record
Title
Is gay advertising out of the closet? A look into how explicit and implicit marketing is perceived by consumers.
Type
Student Paper
Publ. year
2017
Author/s
Owusu, Kevin; Mathenge, Terry
Department/s
Department of Business Administration
In LUP since
2017-06-27
Downloads

Total This Year This Month
2905 111 5
Downloads per country

United States of America 580 (20%)
United Kingdom of Great Britain and Northern Ireland 401 (14%)
Germany 241 (8%)
Philippines 188 (6%)
Sweden 119 (4%)
Netherlands (Kingdom of the) 92 (3%)
India 84 (3%)
Peru 77 (3%)
China 65 (2%)
Australia 64 (2%)
Belgium 62 (2%)
Canada 60 (2%)
France 59 (2%)
Ireland 41 (1%)
Viet Nam 40 (1%)
Malaysia 35 (1%)
South Africa 34 (1%)
Italy 33 (1%)
Thailand 32 (1%)
Poland 29 (1%)
Spain 29 (1%)
Hungary 28 (1%)
Brazil 27 (1%)
Austria 24 (1%)
Russian Federation 24 (1%)
Indonesia 23 (1%)
Mexico 21 (1%)
Unknown 21 (1%)
Finland 20 (1%)
Hong Kong (China) 20 (1%)
South Korea 19 (1%)
Switzerland 19 (1%)
New Zealand 16 (1%)
Romania 16 (1%)
Singapore 16 (1%)
Iceland 15 (1%)
Portugal 15 (1%)
Greece 15 (1%)
Taiwan (China) 14 (0%)
Japan 14 (0%)
Turkiye 11 (0%)
Denmark 11 (0%)
Czechia 11 (0%)
Colombia 10 (0%)
Mauritius 9 (0%)
Israel 8 (0%)
Argentina 7 (0%)
Luxembourg 7 (0%)
Macao 7 (0%)
Lithuania 7 (0%)
Kenya 6 (0%)
Ukraine 6 (0%)
Ecuador 5 (0%)
Norway 5 (0%)
Nigeria 5 (0%)
Cyprus 5 (0%)
Barbados 4 (0%)
Egypt 4 (0%)
Chile 3 (0%)
Croatia 3 (0%)
Cambodia 3 (0%)
Sri Lanka 3 (0%)
Slovakia 2 (0%)
Malta 2 (0%)
Bulgaria 2 (0%)
Costa Rica 2 (0%)
Seychelles 2 (0%)
United Arab Emirates 2 (0%)
Serbia 2 (0%)
Slovenia 2 (0%)
Iraq 2 (0%)
Tanzania, the United Republic of 2 (0%)
Qatar 1 (0%)
Lebanon 1 (0%)
Kyrgyzstan 1 (0%)
Ethiopia 1 (0%)
Armenia 1 (0%)
Pakistan 1 (0%)
Saudi Arabia 1 (0%)
Paraguay 1 (0%)
Libya 1 (0%)
Bangladesh 1 (0%)
Belarus 1 (0%)
El Salvador 1 (0%)
Zimbabwe 1 (0%)
Trinidad and Tobago 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Fri Aug 22 08:38:49 2025