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Record
Title
Is gay advertising out of the closet? A look into how explicit and implicit marketing is perceived by consumers.
Type
Student Paper
Publ. year
2017
Author/s
Owusu, Kevin; Mathenge, Terry
Department/s
Department of Business Administration
In LUP since
2017-06-27
Downloads

Total This Year This Month
2933 139 2
Downloads per country

United States of America 585 (20%)
United Kingdom of Great Britain and Northern Ireland 403 (14%)
Germany 245 (8%)
Philippines 188 (6%)
Sweden 119 (4%)
Netherlands (Kingdom of the) 92 (3%)
India 84 (3%)
Peru 77 (3%)
China 65 (2%)
Australia 64 (2%)
Belgium 62 (2%)
Canada 62 (2%)
France 61 (2%)
Viet Nam 43 (1%)
Ireland 41 (1%)
Malaysia 35 (1%)
Italy 34 (1%)
South Africa 34 (1%)
Thailand 32 (1%)
Poland 29 (1%)
Spain 29 (1%)
Brazil 28 (1%)
Hungary 28 (1%)
Russian Federation 24 (1%)
Austria 24 (1%)
Indonesia 23 (1%)
Unknown 21 (1%)
Mexico 21 (1%)
Finland 20 (1%)
Hong Kong (China) 20 (1%)
South Korea 19 (1%)
Switzerland 19 (1%)
New Zealand 16 (1%)
Singapore 16 (1%)
Romania 16 (1%)
Portugal 15 (1%)
Greece 15 (1%)
Iceland 15 (1%)
Taiwan (China) 14 (0%)
Japan 14 (0%)
Denmark 11 (0%)
Czechia 11 (0%)
Turkiye 11 (0%)
Colombia 10 (0%)
Mauritius 9 (0%)
Israel 8 (0%)
Luxembourg 7 (0%)
Lithuania 7 (0%)
Macao 7 (0%)
Argentina 7 (0%)
Kenya 6 (0%)
Ukraine 6 (0%)
Cyprus 5 (0%)
Nigeria 5 (0%)
Egypt 5 (0%)
Norway 5 (0%)
Ecuador 5 (0%)
Barbados 4 (0%)
Croatia 3 (0%)
Sri Lanka 3 (0%)
Chile 3 (0%)
Cambodia 3 (0%)
Malta 2 (0%)
Tanzania, the United Republic of 2 (0%)
Serbia 2 (0%)
Costa Rica 2 (0%)
Bulgaria 2 (0%)
Slovenia 2 (0%)
Seychelles 2 (0%)
United Arab Emirates 2 (0%)
Iraq 2 (0%)
Slovakia 2 (0%)
Pakistan 1 (0%)
Trinidad and Tobago 1 (0%)
Belarus 1 (0%)
Libya 1 (0%)
Armenia 1 (0%)
El Salvador 1 (0%)
Zimbabwe 1 (0%)
Saudi Arabia 1 (0%)
Lebanon 1 (0%)
Paraguay 1 (0%)
Qatar 1 (0%)
Ethiopia 1 (0%)
Bangladesh 1 (0%)
Kyrgyzstan 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Wed Nov 19 08:29:22 2025