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Record
Title
Is gay advertising out of the closet? A look into how explicit and implicit marketing is perceived by consumers.
Type
Student Paper
Publ. year
2017
Author/s
Owusu, Kevin; Mathenge, Terry
Department/s
Department of Business Administration
In LUP since
2017-06-27
Downloads

Total This Year This Month
2652 325 29
Downloads per country

United States of America 476 (18%)
United Kingdom of Great Britain and Northern Ireland 376 (14%)
Germany 226 (9%)
Philippines 179 (7%)
Sweden 115 (4%)
Netherlands (Kingdom of the) 83 (3%)
India 80 (3%)
Peru 76 (3%)
China 63 (2%)
Belgium 60 (2%)
Australia 60 (2%)
Canada 54 (2%)
France 53 (2%)
Ireland 41 (2%)
Viet Nam 35 (1%)
Malaysia 35 (1%)
South Africa 34 (1%)
Thailand 29 (1%)
Hungary 28 (1%)
Italy 28 (1%)
Spain 28 (1%)
Poland 28 (1%)
Brazil 26 (1%)
Russian Federation 23 (1%)
Unknown 21 (1%)
Mexico 21 (1%)
Indonesia 19 (1%)
Finland 19 (1%)
Austria 19 (1%)
South Korea 17 (1%)
Switzerland 16 (1%)
Hong Kong (China) 16 (1%)
Portugal 15 (1%)
Iceland 15 (1%)
Greece 15 (1%)
New Zealand 14 (1%)
Singapore 13 (0%)
Romania 13 (0%)
Denmark 11 (0%)
Turkiye 11 (0%)
Japan 11 (0%)
Colombia 10 (0%)
Czechia 10 (0%)
Mauritius 9 (0%)
Taiwan (China) 9 (0%)
Lithuania 7 (0%)
Macao 7 (0%)
Luxembourg 7 (0%)
Argentina 7 (0%)
Israel 7 (0%)
Kenya 6 (0%)
Ukraine 6 (0%)
Norway 5 (0%)
Ecuador 5 (0%)
Nigeria 5 (0%)
Cyprus 4 (0%)
Croatia 3 (0%)
Chile 3 (0%)
Cambodia 3 (0%)
Egypt 3 (0%)
Barbados 3 (0%)
Serbia 2 (0%)
Slovenia 2 (0%)
Seychelles 2 (0%)
Slovakia 2 (0%)
United Arab Emirates 2 (0%)
Iraq 2 (0%)
Qatar 1 (0%)
Pakistan 1 (0%)
Saudi Arabia 1 (0%)
Lebanon 1 (0%)
Armenia 1 (0%)
Paraguay 1 (0%)
Libya 1 (0%)
Belarus 1 (0%)
Kyrgyzstan 1 (0%)
Bangladesh 1 (0%)
Costa Rica 1 (0%)
El Salvador 1 (0%)
Zimbabwe 1 (0%)
Trinidad and Tobago 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Tue Sep 24 08:39:58 2024