LUP Statistics
Record
- Title
- Kan gerillamarknadsföringsmetoder ha personligheter? En studie utifrån Dimensions of Brand Personality
- Type
- Student Paper
- Publ. year
- 2017
- Author/s
- Öberg, Lina; Frick, Ellen; Ekholm, Simon
- Department/s
- Department of Business Administration
- In LUP since
- 2017-07-05
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