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Record
Title
Targeting International Customers in Japanese E-commerce: A Web Content Analysis of the Marketing Mix in Rakuten and Amazon.co.jp
Type
Student Paper
Publ. year
2017
Author/s
Lorenzo, Leva
Department/s
Centre for East and South-East Asian Studies, Lund University
In LUP since
2017-09-13
Downloads

Total This Year This Month
5668 331 9
Downloads per country

United States of America 970 (17%)
United Kingdom of Great Britain and Northern Ireland 434 (8%)
Japan 346 (6%)
China 312 (6%)
India 283 (5%)
Germany 223 (4%)
Malaysia 211 (4%)
Indonesia 199 (4%)
France 197 (3%)
Viet Nam 136 (2%)
Canada 128 (2%)
Hong Kong (China) 125 (2%)
Philippines 118 (2%)
Netherlands (Kingdom of the) 114 (2%)
Australia 109 (2%)
Sweden 100 (2%)
Taiwan (China) 88 (2%)
Turkiye 81 (1%)
Singapore 79 (1%)
Thailand 74 (1%)
Kenya 69 (1%)
South Korea 68 (1%)
Italy 63 (1%)
Russian Federation 57 (1%)
Finland 57 (1%)
Pakistan 53 (1%)
Unknown 48 (1%)
United Arab Emirates 46 (1%)
Nigeria 45 (1%)
Poland 40 (1%)
Spain 40 (1%)
Ireland 33 (1%)
Greece 31 (1%)
Bulgaria 31 (1%)
Bangladesh 27 (0%)
Romania 27 (0%)
Switzerland 25 (0%)
Sri Lanka 23 (0%)
Belgium 23 (0%)
Brazil 23 (0%)
Denmark 22 (0%)
Ethiopia 21 (0%)
Iran 20 (0%)
Egypt 19 (0%)
Lithuania 19 (0%)
Czechia 17 (0%)
South Africa 17 (0%)
New Zealand 13 (0%)
Peru 13 (0%)
Myanmar 13 (0%)
Saudi Arabia 13 (0%)
Ukraine 12 (0%)
Portugal 12 (0%)
Nepal 11 (0%)
Austria 11 (0%)
Oman 11 (0%)
Israel 10 (0%)
Uzbekistan 10 (0%)
Mexico 10 (0%)
Ghana 10 (0%)
Cambodia 8 (0%)
Iraq 8 (0%)
Morocco 8 (0%)
Slovenia 8 (0%)
Bolivia 7 (0%)
Mauritius 7 (0%)
Mongolia 6 (0%)
Hungary 6 (0%)
Brunei Darussalam 6 (0%)
Cyprus 6 (0%)
Zimbabwe 6 (0%)
Trinidad and Tobago 6 (0%)
Bhutan 5 (0%)
Malta 5 (0%)
Colombia 5 (0%)
Serbia 5 (0%)
Luxembourg 4 (0%)
Jamaica 4 (0%)
Kazakhstan 4 (0%)
Chile 4 (0%)
Tanzania, the United Republic of 4 (0%)
Argentina 4 (0%)
Zambia 4 (0%)
Latvia 4 (0%)
Bahrain 4 (0%)
Yemen 4 (0%)
Ecuador 4 (0%)
Jordan 3 (0%)
Cote d'Ivoire 3 (0%)
Norway 3 (0%)
Tunisia 3 (0%)
Costa Rica 3 (0%)
Sierra Leone 3 (0%)
Algeria 3 (0%)
Slovakia 3 (0%)
Palestinian Territory 3 (0%)
Georgia 2 (0%)
Barbados 2 (0%)
Dominican Republic 2 (0%)
Belize 2 (0%)
Albania 2 (0%)
Somalia 2 (0%)
Macedonia 2 (0%)
Saint Lucia 2 (0%)
Uganda 2 (0%)
Estonia 2 (0%)
Belarus 2 (0%)
Syrian Arab Republic 2 (0%)
Azerbaijan 2 (0%)
Moldova, The Republic of 1 (0%)
Seychelles 1 (0%)
Lao People's Democratic Republic 1 (0%)
Maldives 1 (0%)
Malawi 1 (0%)
Samoa 1 (0%)
El Salvador 1 (0%)
Djibouti 1 (0%)
Sudan 1 (0%)
Panama 1 (0%)
Namibia 1 (0%)
Bahamas 1 (0%)
Antigua and Barbuda 1 (0%)
XK 1 (0%)
Andorra 1 (0%)
Fiji 1 (0%)
Cameroon 1 (0%)
Benin 1 (0%)
Armenia 1 (0%)
Papua New Guinea 1 (0%)
Kuwait 1 (0%)
Lebanon 1 (0%)
Mozambique 1 (0%)
Kyrgyzstan 1 (0%)
Puerto Rico 1 (0%)
Congo 1 (0%)
Macao 1 (0%)
Qatar 1 (0%)
Bosnia and Herzegovina 1 (0%)
Croatia 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Tue Aug 12 08:41:18 2025