LUP Statistics
Record
- Title
- Influencer marketing’s effect on brand perceptions – A consumer involvement perspective
- Type
- Student Paper
- Publ. year
- 2018
- Author/s
- Ekstam, Victor; Bjurling, Livia
- Department/s
- Department of Business Administration
- In LUP since
- 2018-07-11
Downloads
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| 15678 | 546 | 9 |
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