LUP Statistics

Record

Title

The story about brand values: An exploratory study of storytelling as an instrument for conveying brand values

Type

Student Paper

Publ. year

2016

Author/s

Ford, Emma; Jakobsson, Frida; Bauer, Lisa Marie

Department/s

Department of Business Administration

In LUP since

2019-02-14

Total	This Year	This Month
794	1	1

Downloads per country

United States of America	145 (19%)
United Kingdom of Great Britain and Northern Ireland	79 (10%)
Germany	50 (6%)
China	34 (4%)
Sweden	33 (4%)
India	29 (4%)
Viet Nam	28 (4%)
Ireland	27 (3%)
Italy	18 (2%)
Netherlands (Kingdom of the)	17 (2%)
Philippines	15 (2%)
Australia	14 (2%)
Indonesia	13 (2%)
Turkiye	12 (2%)
France	11 (1%)
Singapore	11 (1%)
Lithuania	10 (1%)
Pakistan	10 (1%)
Austria	9 (1%)
Canada	9 (1%)
Switzerland	9 (1%)
Hong Kong (China)	8 (1%)
Brazil	8 (1%)
Israel	8 (1%)
Malaysia	8 (1%)
Peru	8 (1%)
Poland	8 (1%)
South Africa	8 (1%)
Taiwan (China)	8 (1%)
Denmark	7 (1%)
Iran	7 (1%)
Portugal	7 (1%)
Russian Federation	7 (1%)
Finland	7 (1%)
Belgium	6 (1%)
South Korea	5 (1%)
New Zealand	5 (1%)
Egypt	5 (1%)
Kenya	5 (1%)
Thailand	4 (1%)
Czechia	4 (1%)
Albania	4 (1%)
Japan	3 (0%)
Colombia	3 (0%)
Unknown	3 (0%)
Nigeria	3 (0%)
Saudi Arabia	3 (0%)
Romania	3 (0%)
Iraq	2 (0%)
Cameroon	2 (0%)
Sri Lanka	2 (0%)
Argentina	2 (0%)
Nepal	2 (0%)
Morocco	2 (0%)
Ukraine	2 (0%)
United Arab Emirates	2 (0%)
Trinidad and Tobago	1 (0%)
San Marino	1 (0%)
Zambia	1 (0%)
Hungary	1 (0%)
Dominican Republic	1 (0%)
Norway	1 (0%)
Tunisia	1 (0%)
Liechtenstein	1 (0%)
Cambodia	1 (0%)
Greece	1 (0%)
Zimbabwe	1 (0%)
Ghana	1 (0%)
Bangladesh	1 (0%)
Spain	1 (0%)
Algeria	1 (0%)
Rwanda	1 (0%)
Honduras	1 (0%)
Mexico	1 (0%)
Paraguay	1 (0%)
Myanmar	1 (0%)