LUP Statistics
Record
- Title
- Does One Size Fit All? Branding Strategies for Plus-Size Labels in the Fashion Industry
- Type
- Student Paper
- Publ. year
- 2019
- Author/s
- Hauptmann, Jella Lynn; Ausserdorfer, Julia
- Department/s
- Department of Business Administration
- In LUP since
- 2019-09-25
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