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Record
Title
Better late than never - a narrative study of how late entrants position their brand biography in the market
Type
Student Paper
Publ. year
2019
Author/s
Jöryd, Elin
Department/s
Department of Strategic Communication
In LUP since
2019-08-19
Downloads

Total This Year This Month
467 50 5
Downloads per country

United States of America 104 (22%)
India 56 (12%)
Sweden 47 (10%)
China 34 (7%)
United Kingdom of Great Britain and Northern Ireland 27 (6%)
Unknown 22 (5%)
Germany 19 (4%)
Philippines 11 (2%)
Hong Kong (China) 8 (2%)
Japan 8 (2%)
New Zealand 8 (2%)
Indonesia 8 (2%)
France 7 (1%)
South Korea 7 (1%)
Denmark 7 (1%)
Iran 6 (1%)
Finland 6 (1%)
Australia 6 (1%)
Canada 6 (1%)
Nigeria 5 (1%)
Spain 5 (1%)
Singapore 5 (1%)
Netherlands (Kingdom of the) 4 (1%)
Hungary 4 (1%)
Uganda 3 (1%)
Czechia 3 (1%)
Slovakia 3 (1%)
Russian Federation 3 (1%)
Italy 3 (1%)
Kenya 3 (1%)
Taiwan (China) 2 (0%)
Ireland 2 (0%)
Poland 2 (0%)
Turkiye 2 (0%)
Ghana 2 (0%)
Greece 1 (0%)
Ethiopia 1 (0%)
Serbia 1 (0%)
Belgium 1 (0%)
Peru 1 (0%)
Thailand 1 (0%)
Mexico 1 (0%)
Venezuela 1 (0%)
Pakistan 1 (0%)
Cyprus 1 (0%)
Romania 1 (0%)
Colombia 1 (0%)
Viet Nam 1 (0%)
Iraq 1 (0%)
Nepal 1 (0%)
Botswana 1 (0%)
Egypt 1 (0%)
Malaysia 1 (0%)
Morocco 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Sun Jul 27 08:29:52 2025