LUP Statistics

Record

Title

Changing brand perceptions: Nespresso’s efforts to be perceived as a sustainable coffee brand

Type

Student Paper

Publ. year

2020

Author/s

Felder, Florian; Nyremo, Hanna; Strålman, Linda; Widerberg, Anna

Department/s

Department of Business Administration

In LUP since

2020-02-13

Total	This Year	This Month
2303	433	8

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