LUP Statistics
Record
- Title
- Activating Brand Nostalgia: A case study of Cuba Cola and Igloo
- Type
- Student Paper
- Publ. year
- 2020
- Author/s
- Roos, Rebecca; Corell, Rebecka; Fouzbi, Zakariae
- Department/s
- Department of Business Administration
- In LUP since
- 2020-11-13
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