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Record
Title
Personalized Marketing - A study examining factors influencing millennials’ intention to act upon personalized advertisements on Facebook
Type
Student Paper
Publ. year
2021
Author/s
Svensson, Lovisa; Dirksz, Lorenzo
Department/s
Department of Business Administration
In LUP since
2021-06-29
Downloads

Total This Year This Month
1721 339 10
Downloads per country

United States of America 249 (14%)
Viet Nam 170 (10%)
India 146 (8%)
Sweden 125 (7%)
Philippines 114 (7%)
United Kingdom of Great Britain and Northern Ireland 97 (6%)
Netherlands (Kingdom of the) 76 (4%)
Indonesia 73 (4%)
Germany 58 (3%)
Malaysia 44 (3%)
Sri Lanka 38 (2%)
Unknown 34 (2%)
Thailand 32 (2%)
Egypt 30 (2%)
France 23 (1%)
China 22 (1%)
Australia 20 (1%)
Turkiye 19 (1%)
Saudi Arabia 17 (1%)
Ireland 17 (1%)
Pakistan 16 (1%)
Russian Federation 15 (1%)
Kenya 15 (1%)
Lithuania 15 (1%)
Italy 15 (1%)
Hong Kong (China) 14 (1%)
Iran 12 (1%)
Austria 11 (1%)
Singapore 11 (1%)
Nigeria 9 (1%)
Switzerland 8 (0%)
Finland 8 (0%)
Bangladesh 8 (0%)
Ghana 8 (0%)
Canada 7 (0%)
Denmark 7 (0%)
Croatia 7 (0%)
Greece 7 (0%)
South Africa 7 (0%)
South Korea 6 (0%)
Czechia 6 (0%)
Poland 6 (0%)
Japan 6 (0%)
Norway 6 (0%)
Brazil 6 (0%)
Portugal 5 (0%)
Estonia 5 (0%)
Tunisia 4 (0%)
Mauritius 4 (0%)
Taiwan (China) 4 (0%)
Morocco 4 (0%)
Nepal 4 (0%)
Belgium 4 (0%)
New Zealand 4 (0%)
Aruba 4 (0%)
Spain 3 (0%)
Romania 3 (0%)
Qatar 3 (0%)
Latvia 3 (0%)
Uzbekistan 3 (0%)
Slovakia 3 (0%)
Slovenia 2 (0%)
Peru 2 (0%)
Hungary 2 (0%)
Mexico 2 (0%)
Cyprus 1 (0%)
Iceland 1 (0%)
Jordan 1 (0%)
Chile 1 (0%)
Malawi 1 (0%)
Albania 1 (0%)
United Arab Emirates 1 (0%)
Israel 1 (0%)
Zimbabwe 1 (0%)
Colombia 1 (0%)
Bahrain 1 (0%)
Macedonia 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Wed Oct 22 08:44:54 2025