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Record
Title
How Do Heritage Brands Transfer Their Brand Identity While Transitioning From A Complex To A Simple Visual Identity?: A Burberry Case Study
Type
Student Paper
Publ. year
2021
Author/s
Demangeot, May
Department/s
Department of Strategic Communication
In LUP since
2021-07-01
Downloads

Total This Year This Month
2726 688 31
Downloads per country

United Kingdom of Great Britain and Northern Ireland 678 (25%)
United States of America 466 (17%)
India 255 (9%)
Germany 107 (4%)
Sweden 102 (4%)
Italy 99 (4%)
China 63 (2%)
Pakistan 60 (2%)
France 53 (2%)
Netherlands (Kingdom of the) 53 (2%)
Spain 47 (2%)
Australia 42 (2%)
Malaysia 38 (1%)
Hong Kong (China) 38 (1%)
Canada 34 (1%)
Ireland 33 (1%)
Denmark 27 (1%)
Russian Federation 24 (1%)
South Korea 24 (1%)
Indonesia 23 (1%)
Kenya 23 (1%)
Unknown 20 (1%)
Viet Nam 20 (1%)
Nigeria 19 (1%)
Greece 19 (1%)
Czechia 18 (1%)
Singapore 18 (1%)
Egypt 17 (1%)
Poland 17 (1%)
Taiwan (China) 16 (1%)
Philippines 16 (1%)
Thailand 15 (1%)
Switzerland 15 (1%)
Romania 13 (0%)
United Arab Emirates 11 (0%)
Japan 11 (0%)
South Africa 11 (0%)
Turkiye 9 (0%)
Sri Lanka 9 (0%)
Belgium 9 (0%)
Portugal 8 (0%)
Finland 8 (0%)
Brazil 8 (0%)
Uzbekistan 7 (0%)
Morocco 7 (0%)
Norway 7 (0%)
Bangladesh 6 (0%)
Iran 6 (0%)
Bulgaria 6 (0%)
Nepal 6 (0%)
Mexico 5 (0%)
Austria 5 (0%)
Ukraine 5 (0%)
Lebanon 4 (0%)
Peru 4 (0%)
New Zealand 3 (0%)
Jordan 3 (0%)
Qatar 3 (0%)
Serbia 3 (0%)
Estonia 3 (0%)
Botswana 2 (0%)
Kuwait 2 (0%)
Lithuania 2 (0%)
Belarus 2 (0%)
Syrian Arab Republic 2 (0%)
Mauritius 2 (0%)
Tanzania, the United Republic of 2 (0%)
Macao 2 (0%)
Macedonia 2 (0%)
Saudi Arabia 2 (0%)
Slovenia 2 (0%)
Colombia 2 (0%)
Luxembourg 1 (0%)
Saint Vincent and the Grenadines 1 (0%)
Malta 1 (0%)
Argentina 1 (0%)
Tajikistan 1 (0%)
Ghana 1 (0%)
Kazakhstan 1 (0%)
Zambia 1 (0%)
Israel 1 (0%)
Turkmenistan 1 (0%)
Tunisia 1 (0%)
Armenia 1 (0%)
Cyprus 1 (0%)
Bolivia 1 (0%)
Bosnia and Herzegovina 1 (0%)
Slovakia 1 (0%)
Myanmar 1 (0%)
Cote d'Ivoire 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Mon Sep 29 08:26:19 2025