LUP Statistics
Record
- Title
- Ideologies Mediating Brands Taking a Political Stance: A Socio-cultural Perspective on How Consumers Draw from Different Ideologies in their Meaning-making of Brands that Take a Political Stance
- Type
- Student Paper
- Publ. year
- 2021
- Author/s
- Carbone, Maria Agustina; Pétursdóttir, Agnes Ýr
- Department/s
- Department of Business Administration
- In LUP since
- 2021-06-29
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