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Record
Title
Increasing Brand Accessibility Without Compromising Brand Identity
Type
Student Paper
Publ. year
2022
Author/s
Moorhouse, Darragh; Wang, Hongning; Zhang, Haotian
Department/s
Department of Business Administration
In LUP since
2022-11-08
Downloads

Total This Year This Month
633 216 10
Downloads per country

United States of America 176 (28%)
United Kingdom of Great Britain and Northern Ireland 70 (11%)
Sweden 40 (6%)
Germany 28 (4%)
Switzerland 25 (4%)
Italy 24 (4%)
India 18 (3%)
Australia 14 (2%)
France 11 (2%)
Singapore 11 (2%)
Hong Kong (China) 11 (2%)
Canada 10 (2%)
Philippines 10 (2%)
Japan 10 (2%)
South Korea 9 (1%)
Spain 9 (1%)
Netherlands (Kingdom of the) 9 (1%)
United Arab Emirates 8 (1%)
Unknown 8 (1%)
Taiwan (China) 8 (1%)
Hungary 8 (1%)
Malta 8 (1%)
China 8 (1%)
Denmark 8 (1%)
Poland 8 (1%)
Ireland 7 (1%)
New Zealand 6 (1%)
Brazil 6 (1%)
Belgium 4 (1%)
Viet Nam 4 (1%)
Malaysia 4 (1%)
Thailand 4 (1%)
Egypt 3 (0%)
Indonesia 3 (0%)
Sri Lanka 3 (0%)
Romania 3 (0%)
Portugal 3 (0%)
Greece 3 (0%)
Lithuania 3 (0%)
Barbados 2 (0%)
Turkiye 2 (0%)
Bahrain 2 (0%)
Austria 2 (0%)
Czechia 2 (0%)
Morocco 2 (0%)
Uganda 2 (0%)
Albania 1 (0%)
Russian Federation 1 (0%)
Latvia 1 (0%)
Finland 1 (0%)
Kazakhstan 1 (0%)
Nigeria 1 (0%)
Saudi Arabia 1 (0%)
Kenya 1 (0%)
Zimbabwe 1 (0%)
Ethiopia 1 (0%)
Bangladesh 1 (0%)
Argentina 1 (0%)
Bulgaria 1 (0%)
Macedonia 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Wed Aug 13 08:40:09 2025