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Record
Title
Viral Vibes: Mastering Music Marketing on TikTok - A quantitative analysis of consumer journeys from TikTok to music streaming services
Type
Student Paper
Publ. year
2023
Author/s
Höijer, Hannah; Nordin Kehlmeier, Julia
Department/s
Department of Strategic Communication
In LUP since
2023-08-29
Downloads

Total This Year This Month
2402 818 0
Downloads per country

United States of America 484 (21%)
United Kingdom of Great Britain and Northern Ireland 336 (14%)
Australia 138 (6%)
Germany 134 (6%)
Italy 86 (4%)
Indonesia 85 (4%)
Philippines 73 (3%)
Netherlands (Kingdom of the) 68 (3%)
Malaysia 60 (3%)
Viet Nam 56 (2%)
Sweden 54 (2%)
Ireland 53 (2%)
France 44 (2%)
Norway 43 (2%)
Canada 39 (2%)
Poland 39 (2%)
Spain 32 (1%)
Hungary 25 (1%)
Finland 25 (1%)
Switzerland 25 (1%)
China 24 (1%)
Belgium 22 (1%)
Turkiye 21 (1%)
Austria 19 (1%)
South Korea 19 (1%)
India 19 (1%)
Singapore 18 (1%)
Slovenia 17 (1%)
Brazil 16 (1%)
Unknown 16 (1%)
Thailand 13 (1%)
Mauritius 13 (1%)
Japan 13 (1%)
Czechia 12 (1%)
Greece 12 (1%)
Hong Kong (China) 11 (0%)
South Africa 11 (0%)
Portugal 11 (0%)
Denmark 10 (0%)
Russian Federation 10 (0%)
Mexico 9 (0%)
Romania 9 (0%)
Kenya 7 (0%)
Peru 6 (0%)
Pakistan 6 (0%)
Taiwan (China) 6 (0%)
Nigeria 6 (0%)
Ukraine 5 (0%)
New Zealand 4 (0%)
Lithuania 4 (0%)
Egypt 4 (0%)
Iran 4 (0%)
Argentina 4 (0%)
Sri Lanka 4 (0%)
United Arab Emirates 4 (0%)
Israel 3 (0%)
Bhutan 3 (0%)
Latvia 3 (0%)
Algeria 2 (0%)
Jordan 2 (0%)
Slovakia 2 (0%)
Bangladesh 2 (0%)
Morocco 2 (0%)
Albania 1 (0%)
Syrian Arab Republic 1 (0%)
Ethiopia 1 (0%)
Belarus 1 (0%)
Tunisia 1 (0%)
Saudi Arabia 1 (0%)
Kazakhstan 1 (0%)
Macedonia 1 (0%)
Serbia 1 (0%)
Puerto Rico 1 (0%)
Chile 1 (0%)
Iceland 1 (0%)
Dominican Republic 1 (0%)
Oman 1 (0%)
Mongolia 1 (0%)
Nepal 1 (0%)
Malta 1 (0%)
Lebanon 1 (0%)
Ghana 1 (0%)
Macao 1 (0%)
Estonia 1 (0%)
Zambia 1 (0%)
Ecuador 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Wed Nov 19 08:29:22 2025