LUP Statistics
Record
- Title
- When Social Media Hits the Fan - How Customer Value is Influenced by a Brand Crisis on Social Media
- Type
- Student Paper
- Publ. year
- 2023
- Author/s
- Martinsson, Sonya; Svensson, Josefine; Jönsson, Rebecca
- Department/s
- Department of Business Administration
- In LUP since
- 2023-06-29
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