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Record
Title
An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video
Type
Student Paper
Publ. year
2023
Author/s
Lu, Huihao; Zheng, Yating
Department/s
Department of Business Administration
In LUP since
2023-06-29
Downloads

Total This Year This Month
4269 24 24
Downloads per country

Viet Nam 938 (23%)
Philippines 664 (16%)
United States of America 532 (13%)
Malaysia 184 (4%)
India 179 (4%)
United Kingdom of Great Britain and Northern Ireland 174 (4%)
Indonesia 134 (3%)
China 111 (3%)
Germany 106 (3%)
Sweden 90 (2%)
South Korea 67 (2%)
Taiwan (China) 66 (2%)
Sri Lanka 66 (2%)
Pakistan 56 (1%)
Unknown 52 (1%)
Thailand 46 (1%)
Ireland 45 (1%)
Egypt 41 (1%)
Hong Kong (China) 40 (1%)
Singapore 38 (1%)
Netherlands (Kingdom of the) 38 (1%)
Japan 32 (1%)
Australia 28 (1%)
Russian Federation 25 (1%)
France 23 (1%)
Canada 22 (1%)
Nigeria 21 (1%)
Switzerland 18 (0%)
Turkiye 17 (0%)
Macao 17 (0%)
Austria 13 (0%)
Saudi Arabia 13 (0%)
Iran 13 (0%)
Bangladesh 11 (0%)
Brazil 11 (0%)
South Africa 11 (0%)
Lithuania 10 (0%)
Bahrain 9 (0%)
Ghana 9 (0%)
Czechia 9 (0%)
Italy 8 (0%)
Finland 7 (0%)
New Zealand 7 (0%)
Nepal 6 (0%)
Brunei Darussalam 6 (0%)
Cambodia 6 (0%)
Latvia 6 (0%)
Romania 6 (0%)
Morocco 6 (0%)
Ukraine 5 (0%)
Portugal 5 (0%)
Mauritius 5 (0%)
Norway 5 (0%)
Hungary 4 (0%)
Kenya 4 (0%)
Croatia 4 (0%)
Israel 4 (0%)
Jordan 3 (0%)
Slovakia 3 (0%)
Spain 3 (0%)
Poland 3 (0%)
Greece 3 (0%)
Denmark 3 (0%)
Zimbabwe 3 (0%)
Peru 3 (0%)
Iraq 3 (0%)
Oman 2 (0%)
Malta 2 (0%)
Belgium 2 (0%)
Ethiopia 2 (0%)
Syrian Arab Republic 2 (0%)
Cameroon 2 (0%)
Qatar 2 (0%)
Lao People's Democratic Republic 2 (0%)
Belarus 2 (0%)
Tunisia 1 (0%)
Libya 1 (0%)
Azerbaijan 1 (0%)
Serbia 1 (0%)
Ecuador 1 (0%)
Somalia 1 (0%)
Albania 1 (0%)
Uganda 1 (0%)
Cote d'Ivoire 1 (0%)
Turkmenistan 1 (0%)
Lebanon 1 (0%)
Colombia 1 (0%)
Armenia 1 (0%)
Antigua and Barbuda 1 (0%)
Zambia 1 (0%)
Yemen 1 (0%)
Slovenia 1 (0%)
Mongolia 1 (0%)
Guyana 1 (0%)
United Arab Emirates 1 (0%)
Panama 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Thu Jan 8 08:31:22 2026