LUP Statistics
Record
- Title
- The exploration about the textual internet meme: a case study of KFC Crazy Thursday textual meme marketing activity in mainland China
- Type
- Student Paper
- Publ. year
- 2023
- Author/s
- Yang, Shuqiao
- Department/s
- Department of Strategic Communication
- In LUP since
- 2023-09-19
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