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Record
Title
Nostalgia as a Tool to Revitalize brands: a case study of the Barbie and Super Mario Bros films
Type
Student Paper
Publ. year
2023
Author/s
Ali-Babaeian-Nassab, Assal; Adwani, Alexandra; Sinnerdal, Tilde; Delgadillo Ryberg, Rosa
Department/s
Department of Business Administration
In LUP since
2024-03-11
Downloads

Total This Year This Month
350 234 0
Downloads per country

United States of America 104 (30%)
United Kingdom of Great Britain and Northern Ireland 40 (12%)
France 18 (5%)
Germany 18 (5%)
Italy 16 (5%)
India 14 (4%)
Australia 12 (4%)
Indonesia 12 (4%)
Sweden 10 (3%)
Spain 9 (3%)
Hong Kong (China) 8 (2%)
China 7 (2%)
Canada 7 (2%)
Netherlands (Kingdom of the) 6 (2%)
Romania 6 (2%)
Poland 5 (1%)
Ireland 5 (1%)
Viet Nam 5 (1%)
Switzerland 5 (1%)
Turkiye 5 (1%)
Russian Federation 4 (1%)
Kenya 3 (1%)
Saudi Arabia 3 (1%)
Belgium 2 (1%)
Portugal 2 (1%)
Unknown 2 (1%)
Austria 2 (1%)
Brazil 2 (1%)
Colombia 2 (1%)
Singapore 1 (0%)
Denmark 1 (0%)
Bangladesh 1 (0%)
Nepal 1 (0%)
Greece 1 (0%)
Taiwan (China) 1 (0%)
Algeria 1 (0%)
Mexico 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Fri Aug 1 08:40:12 2025