LUP Statistics

Record

Title

Exploring the Dynamics of Short-Format Videos on Social Media Platforms on Brand Perception and Brand Loyalty

Type

Student Paper

Publ. year

2024

Author/s

Johansson, Selina; Hammar, Ida-Nora

Department/s

Department of Business Administration

In LUP since

2024-06-28

Total	This Year	This Month
2192	122	42

Downloads per country

United States of America	895 (45%)
India	138 (7%)
United Kingdom of Great Britain and Northern Ireland	108 (5%)
Philippines	81 (4%)
Germany	69 (3%)
Viet Nam	64 (3%)
Taiwan (China)	40 (2%)
Pakistan	36 (2%)
Malaysia	35 (2%)
Australia	35 (2%)
Netherlands (Kingdom of the)	33 (2%)
Indonesia	33 (2%)
Russian Federation	27 (1%)
Sweden	25 (1%)
China	25 (1%)
South Korea	20 (1%)
Sri Lanka	18 (1%)
Hong Kong (China)	18 (1%)
Unknown	18 (1%)
Singapore	17 (1%)
Canada	17 (1%)
South Africa	14 (1%)
France	13 (1%)
Kenya	11 (1%)
Egypt	11 (1%)
Romania	10 (1%)
Bangladesh	10 (1%)
Poland	9 (0%)
Spain	8 (0%)
Hungary	8 (0%)
Nigeria	8 (0%)
Ireland	8 (0%)
Ukraine	7 (0%)
Switzerland	7 (0%)
Brazil	7 (0%)
Thailand	6 (0%)
Nepal	6 (0%)
Greece	6 (0%)
Oman	5 (0%)
Italy	5 (0%)
Norway	4 (0%)
United Arab Emirates	4 (0%)
Portugal	4 (0%)
Finland	4 (0%)
Austria	4 (0%)
El Salvador	4 (0%)
Japan	3 (0%)
Turkiye	3 (0%)
New Zealand	3 (0%)
Georgia	3 (0%)
Denmark	3 (0%)
Lebanon	2 (0%)
Croatia	2 (0%)
Tunisia	2 (0%)
Macao	2 (0%)
Argentina	2 (0%)
Saudi Arabia	2 (0%)
Cote d'Ivoire	2 (0%)
Iran	2 (0%)
Peru	1 (0%)
Qatar	1 (0%)
Trinidad and Tobago	1 (0%)
Morocco	1 (0%)
Kazakhstan	1 (0%)
Palestinian Territory	1 (0%)
Azerbaijan	1 (0%)
Uganda	1 (0%)
Fiji	1 (0%)
Ethiopia	1 (0%)
Mauritius	1 (0%)
Bosnia and Herzegovina	1 (0%)
Seychelles	1 (0%)
Somalia	1 (0%)
Czechia	1 (0%)