Statistics for "Enhancing brand communication: understanding how practitioners balance creativity and consistency in advertising"

Record

Title: Enhancing brand communication: understanding how practitioners balance creativity and consistency in advertising
Type: Student Paper
Publ. year: 2025
Author/s: Caroni-Larsén, Vincent; Schmidt, Simon
Department/s: Department of Strategic Communication
In LUP since: 2025-06-30

Downloads

Total	This Year	This Month
22	22	3

Downloads per country
Sweden	14 (100%)

About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Sun Aug 17 08:34:07 2025