Advanced

A balanced approach to stakeholder value creation with a corporate brand

Tarnovskaya, Veronika LU (2008) Thought Leaders International Conference on Brand Management
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Contribution to conference
publication status
submitted
subject
conference name
Thought Leaders International Conference on Brand Management
language
English
LU publication?
yes
id
28f275b9-9338-4d10-97d6-72744c06a94b (old id 1386412)
date added to LUP
2009-04-20 12:27:21
date last changed
2016-04-16 11:36:44
@misc{28f275b9-9338-4d10-97d6-72744c06a94b,
  author       = {Tarnovskaya, Veronika},
  language     = {eng},
  title        = {A balanced approach to stakeholder value creation with a corporate brand},
  year         = {2008},
}