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The success and failure of New Product Development – a study with focus on the early phases

Björklund, Matts LU ; Kalling, Thomas LU and Setterberg, Sten (2007) Nordic Academy of Management Conference
Abstract
What factors affects New Product Development (NPD) and are the factors the same in different industries? These are two of the main questions explored when three organizations in different industries are studied from the perspectives of knowledge, motivation and organizational context. Focus is on the early phases of NPD, however the entire NPD process is included to better understand the results of the actions and factors throughout the process. The indications that knowledge and knowledge management are key tools in order to stay competitive in the market place are looked closer at and the empirical cases illustrate the use of knowledge within the given sub-cases and the implications thereof.
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author
organization
publishing date
type
Contribution to conference
publication status
published
subject
keywords
New Product Development (NPD), innovation, Early phases
conference name
Nordic Academy of Management Conference
language
English
LU publication?
yes
id
89c54643-5725-4a73-8779-c26c7e8b8549 (old id 1386769)
date added to LUP
2009-04-20 12:27:23
date last changed
2016-04-16 11:29:09
@misc{89c54643-5725-4a73-8779-c26c7e8b8549,
  abstract     = {What factors affects New Product Development (NPD) and are the factors the same in different industries? These are two of the main questions explored when three organizations in different industries are studied from the perspectives of knowledge, motivation and organizational context. Focus is on the early phases of NPD, however the entire NPD process is included to better understand the results of the actions and factors throughout the process. The indications that knowledge and knowledge management are key tools in order to stay competitive in the market place are looked closer at and the empirical cases illustrate the use of knowledge within the given sub-cases and the implications thereof.},
  author       = {Björklund, Matts and Kalling, Thomas and Setterberg, Sten},
  keyword      = {New Product Development (NPD),innovation,Early phases},
  language     = {eng},
  title        = {The success and failure of New Product Development – a study with focus on the early phases},
  year         = {2007},
}