Marketing and classical rhetoric
(2006) p.201-215
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/1473968
- author
- Nilsson, Tomas LU
- publishing date
- 2006
- type
- Chapter in Book/Report/Conference proceeding
- publication status
- published
- subject
- keywords
- rhetoric, marketing
- host publication
- Marketing: broadening the horizons
- editor
- Stefan, Lagrosen
- pages
- 201 - 215
- publisher
- Studentlitteratur AB
- language
- English
- LU publication?
- no
- id
- 14a1569f-c4a6-4247-af8f-551a29289dd5 (old id 1473968)
- date added to LUP
- 2016-04-04 11:03:26
- date last changed
- 2018-11-21 21:02:23
@inbook{14a1569f-c4a6-4247-af8f-551a29289dd5,
author = {{Nilsson, Tomas}},
booktitle = {{Marketing: broadening the horizons}},
editor = {{Stefan, Lagrosen}},
keywords = {{rhetoric; marketing}},
language = {{eng}},
pages = {{201--215}},
publisher = {{Studentlitteratur AB}},
title = {{Marketing and classical rhetoric}},
year = {{2006}},
}