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Record
Title
Consumer participation in environmental brand activism on Instagram: A case study of consumers use of hashtags in relation to Oatly's Swedish campaign Ditch Milk.
Type
Student Paper
Publ. year
2021
Author/s
Arfwedson, Rebecca
Department/s
Department of Strategic Communication
In LUP since
2021-07-01
Downloads

Total This Year This Month
307 14 3
Downloads per country

Sweden 46 (15%)
United States of America 38 (13%)
Germany 30 (10%)
United Kingdom of Great Britain and Northern Ireland 27 (9%)
Italy 20 (7%)
Denmark 12 (4%)
Turkey 11 (4%)
China 10 (3%)
Netherlands 8 (3%)
Portugal 8 (3%)
Hong Kong (China) 8 (3%)
Unknown 7 (2%)
Philippines 7 (2%)
Jordan 6 (2%)
India 6 (2%)
Australia 6 (2%)
Belgium 5 (2%)
Canada 4 (1%)
Switzerland 4 (1%)
South Korea 4 (1%)
Nigeria 4 (1%)
Peru 4 (1%)
Finland 3 (1%)
France 3 (1%)
Pakistan 3 (1%)
Ireland 2 (1%)
Spain 2 (1%)
Viet Nam 2 (1%)
Japan 2 (1%)
Chile 2 (1%)
Sri Lanka 2 (1%)
Austria 2 (1%)
Greece 1 (0%)
Slovakia 1 (0%)
Poland 1 (0%)
Malaysia 1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access fulltexts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
Tue Mar 21 08:15:17 2023