LUP Statistics
Record
- Title
- Managing the Semi-Fictive Brand Persona - In Theory and Practice
- Type
- Student Paper
- Publ. year
- 2018
- Author/s
- Jungerth, Emma; Lidström, Sam
- Department/s
- Department of Business Administration
- In LUP since
- 2018-07-09
Downloads
| Total | This Year | This Month |
| 872 | 33 | 0 |
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83 (10%) |
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