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Record
Title
Nike’s Dream Crazy campaign and how it influenced views and opinions towards the brand
Type
Student Paper
Publ. year
2020
Author/s
Brandberg, Oskar; Myrefelt Norlinger, Mathias; Ngo, Kevin
Department/s
Department of Business Administration
In LUP since
2020-02-24
Downloads

Total This Year This Month
18921 1910 110
 Downloads per Country

United States of America
5865 (31%)
United Kingdom of Great Britain and Northern Ireland
2059 (11%)
Australia
871 (5%)
India
723 (4%)
Viet Nam
671 (4%)
Germany
654 (3%)
Sweden
635 (3%)
Canada
614 (3%)
Malaysia
370 (2%)
Kenya
294 (2%)
Denmark
293 (2%)
Singapore
291 (2%)
France
274 (1%)
Netherlands (Kingdom of the)
271 (1%)
Italy
249 (1%)
South Africa
238 (1%)
Hong Kong (China)
223 (1%)
China
210 (1%)
Ireland
197 (1%)
Spain
194 (1%)
Pakistan
180 (1%)
United Arab Emirates
168 (1%)
Indonesia
165 (1%)
Philippines
154 (1%)
Brazil
124 (1%)
Egypt
122 (1%)
Switzerland
114 (1%)
Poland
111 (1%)
Romania
110 (1%)
Turkiye
108 (1%)
New Zealand
106 (1%)
South Korea
96 (1%)
Greece
95 (1%)
Unknown
89 (0%)
Thailand
87 (0%)
Japan
87 (0%)
Mexico
81 (0%)
Russian Federation
76 (0%)
Saudi Arabia
63 (0%)
Austria
63 (0%)
Hungary
56 (0%)
Bangladesh
55 (0%)
Sri Lanka
51 (0%)
Ukraine
48 (0%)
Nigeria
48 (0%)
Portugal
46 (0%)
Taiwan (China)
45 (0%)
Finland
44 (0%)
Nepal
43 (0%)
Morocco
41 (0%)
Belgium
38 (0%)
Georgia
38 (0%)
Peru
38 (0%)
Czechia
36 (0%)
Bulgaria
35 (0%)
Israel
31 (0%)
Norway
31 (0%)
Colombia
31 (0%)
Cyprus
30 (0%)
Jordan
27 (0%)
Costa Rica
27 (0%)
Jersey
26 (0%)
Kuwait
26 (0%)
Croatia
24 (0%)
Argentina
23 (0%)
Qatar
21 (0%)
Armenia
21 (0%)
Lebanon
20 (0%)
Mauritius
19 (0%)
Lithuania
19 (0%)
Slovakia
19 (0%)
Bahrain
17 (0%)
Kazakhstan
17 (0%)
Serbia
16 (0%)
Namibia
16 (0%)
Chile
15 (0%)
Tanzania, the United Republic of
15 (0%)
Zimbabwe
15 (0%)
Latvia
15 (0%)
Jamaica
14 (0%)
Slovenia
12 (0%)
Iran
12 (0%)
Ghana
11 (0%)
Ecuador
11 (0%)
Mozambique
11 (0%)
Cambodia
10 (0%)
Puerto Rico
10 (0%)
Oman
10 (0%)
Malta
9 (0%)
Albania
9 (0%)
Iceland
8 (0%)
Honduras
8 (0%)
Macao
8 (0%)
Mongolia
8 (0%)
Luxembourg
8 (0%)
Lao People's Democratic Republic
8 (0%)
Tunisia
8 (0%)
Iraq
7 (0%)
Myanmar
7 (0%)
Estonia
7 (0%)
Azerbaijan
6 (0%)
Trinidad and Tobago
6 (0%)
Cote d'Ivoire
6 (0%)
Uzbekistan
6 (0%)
Bhutan
6 (0%)
Lesotho
5 (0%)
American Samoa
5 (0%)
Macedonia
5 (0%)
Panama
5 (0%)
El Salvador
4 (0%)
Ethiopia
4 (0%)
Barbados
4 (0%)
Venezuela
4 (0%)
Bosnia and Herzegovina
3 (0%)
Dominican Republic
3 (0%)
Eswatini
3 (0%)
Botswana
3 (0%)
Grenada
3 (0%)
Senegal
3 (0%)
Nicaragua
3 (0%)
Bolivia
3 (0%)
Uganda
3 (0%)
Cayman Islands
3 (0%)
Paraguay
3 (0%)
Palestinian Territory
2 (0%)
Brunei Darussalam
2 (0%)
Zambia
2 (0%)
Rwanda
2 (0%)
Kyrgyzstan
2 (0%)
Guatemala
2 (0%)
San Marino
2 (0%)
Algeria
2 (0%)
Uruguay
2 (0%)
Maldives
2 (0%)
Reunion
2 (0%)
Montenegro
2 (0%)
Moldova, The Republic of
2 (0%)
Mali
1 (0%)
French Guiana
1 (0%)
Gibraltar
1 (0%)
Seychelles
1 (0%)
Sudan
1 (0%)
Syrian Arab Republic
1 (0%)
Belarus
1 (0%)
Antigua and Barbuda
1 (0%)
Cameroon
1 (0%)
Guyana
1 (0%)
Togo
1 (0%)
Martinique
1 (0%)
Guam
1 (0%)
Saint Lucia
1 (0%)
Djibouti
1 (0%)
Bermuda
1 (0%)
Malawi
1 (0%)
Madagascar
1 (0%)
Bahamas
1 (0%)
Cabo Verde
1 (0%)
XK
1 (0%)
Liechtenstein
1 (0%)
About
The download statistics shown here have been collected since the launch of LUP in October 2007 and are updated every night. Statistics are available for all records with open access full-texts. Efforts have been made to exclude downloads by robots and track irregular download activities.

About accessibility

Disclaimer
The information on downloads per country is based on the geolocation of IP addresses and may not be completely accurate. The statistics presented here may also change retroactively when the calculation process is improved to provide more accurate results.

Statistics Last Updated
2026-10-12 09:22:19