LUP Statistics
Record
- Title
- Do flagship stores affect your habits and daily routines? A case study on Swedish Match and Löfbergs about brand equity in the FMCG industry
- Type
- Student Paper
- Publ. year
- 2020
- Author/s
- Waldeck, Albin; Wiksborg, Sofie; Stenbäck, Olle
- Department/s
- Department of Business Administration
- In LUP since
- 2021-01-13
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11 (2%) |
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