LUP Statistics
Record
- Title
- Good Guy versus Bad Guy: How are Patagonia´s and H&M´s Green(wash)ing Strategies Perceived among Consumers?
- Type
- Student Paper
- Publ. year
- 2021
- Author/s
- Köhler, Sebastian; Rexha, Lum; Sturm, Pieter Christiaan
- Department/s
- Department of Business Administration
- In LUP since
- 2021-11-15
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