LUP Statistics
Record
- Title
- Managing brand crisis caused by unfounded rumors on social media: effective corporate communication strategies and time frame applications
- Type
- Student Paper
- Publ. year
- 2021
- Author/s
- Faggella, Francesco; Kulcke, Jan-Philipp; Morneweg, Lukas
- Department/s
- Department of Business Administration
- In LUP since
- 2021-11-22
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