LUP Statistics
Record
- Title
- When Reality Outweighs Ethics in Cancel Culture: A Theorisation, Modelling, and Empirical Exploration of Brand Cancellation
- Type
- Student Paper
- Publ. year
- 2022
- Author/s
- Viéitez Gómez, María Isabel; Ferretti, Martina
- Department/s
- Department of Strategic Communication
- In LUP since
- 2022-06-27
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