LUP Statistics
Record
- Title
- Turning Consumers into Supporters: Understanding Loyalty Through Football Teams
- Type
- Student Paper
- Publ. year
- 2023
- Author/s
- Kämpe, Tim; Paulsson, Axel; Sjöberg, Marcus
- Department/s
- Department of Business Administration
- In LUP since
- 2024-03-11
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