LUP Statistics
Record
- Title
- Global Message, Local meaning. A case study in Coca-Cola's cultural adaptation: A qualitative content analysis of campaigns in the Middle East and South Africa
- Type
- Student Paper
- Publ. year
- 2025
- Author/s
- Cunningham, Olivia; Arvedson, Victoria
- Department/s
- Department of Strategic Communication
- In LUP since
- 2025-06-30
Downloads
| Total | This Year | This Month |
| 434 | 316 | 0 |
United States of America  |
129 (30%) |
China  |
66 (15%) |
South Africa  |
27 (6%) |
India  |
19 (4%) |
United Kingdom of Great Britain and Northern Ireland  |
18 (4%) |
Germany  |
14 (3%) |
Hong Kong (China)  |
14 (3%) |
Malaysia  |
12 (3%) |
Sweden  |
9 (2%) |
Nigeria  |
9 (2%) |
Viet Nam  |
8 (2%) |
France  |
8 (2%) |
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8 (2%) |
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8 (2%) |
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Greece  |
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Brazil  |
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Philippines  |
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