LUP Statistics
Record
- Title
- Translating the Hype: A qualitative study of how AI agents are framed for Swedish marketing professionals
- Type
- Student Paper
- Publ. year
- 2026
- Author/s
- Birkhofer, Casper; Mattsson, Isaac
- Department/s
- Department of Strategic Communication
- In LUP since
- 2026-06-25
Downloads
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| 71 | 71 | 4 |
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