LUP Statistics
Record
- Title
- Exploring the Dynamics of Consumer-Human Brand Relationship in Collectivist Southeast Asian Markets
- Type
- Student Paper
- Publ. year
- 2026
- Author/s
- Nguyen, Thi Quynh Nhu; Awalianti, Aqmarina
- Department/s
- Department of Business Administration
- In LUP since
- 2026-06-22
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