@misc{9224136,
  author       = {{Hoogervorst, Erik and Nidhi, Adithya and Pan, Xinyuan and Karlsson, Jenny Chobi}},
  language     = {{eng}},
  note         = {{Student Paper}},
  series       = {{LBMG Corporate Brand Management and Reputation - Masters Case Series}},
  title        = {{Ferrari: The Paradox of Continuity}},
  year         = {{2026}},
}

