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- 2023
-
Mark
When a Strong Brand Identity Isn’t Enough - A comparative study of Abercrombie & Fitch’s and Victoria Secret’s rebranding strategies
(
- Misc.
-
Mark
Unleashing the Power of Thought Leadership in B2B Brand Building in Professional Services
(
- Misc.
-
Mark
What is strategic brand management in the gaming industry? A case study of Blizzard Entertainment
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- Master (One yr)
-
Mark
The Race to Success: Navigating the Roadblocks to Formula E's Popularity
(
- Master (One yr)
-
Mark
McDonald's Architaste: Exploring the Relationship Between Brand Identity and Architectural Design
(
- Master (One yr)
-
Mark
Don't say the "S"word. The Impact of Buzzwords on Brand Trust.
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- Misc.
-
Mark
Brand Archeology - Identifying Pivotal Moments Shaping the Brand Today
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- Master (One yr)
-
Mark
Should we do it ourselves or should we let somebody else do it?
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- Master (One yr)
- 2022
-
Mark
Levels of corporate branding - A multiple case study to identify and define levels of corporate branding
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- Master (One yr)
-
Mark
From Tobacco to Tobacc-NO: The ZYN story in the UK (Swedish Match)
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- Misc.