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- 2022
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Mark
The brand we love hate - The Ryanair Case
- Misc.
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Doing a Gucci
- Misc.
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Mark
From Tobacco to Tobacc-NO: The ZYN story in the UK (Swedish Match)
- Misc.
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Mark
GO HARD OR GO HOME – THE CASE OF VIAGRA
(2022) In Corporate Brand Management and Reputation - MASTER CASE SERIES BUSN35 20221
Department of Business Administration- Misc.
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Mark
Grönt är skönt? En fallstudie av Die Grünen och Miljöpartiet de gröna
- Misc.
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Evolving Perspectives Practical Proposals for Resource-Efficient Solutions
(2022) In IIIEE SSC series IMEN68 20222
The International Institute for Industrial Environmental Economics- Misc.
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Is female empowerment always good?
- Misc.
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How fragrance brands can create a memorable and positive brand experience online
- Misc.
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Healthwashing: How Food Companies Can Influence Consumers’ Purchase Behaviors
- Misc.
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Mark
From words to actions: the effects of the transformation of core values through the physical stores
- Misc.