Department of Strategic Communication
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- 2022
-
Mark
Försvarsmakten – The force for everyone
(
- Bach. Degree
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Mark
Viskleken - Från media till mottagare
(
- Bach. Degree
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Mark
Brand authenticity on Instagram: Consumers’ perspective on beauty brands
(
- Master (Two yrs)
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Mark
Embrace a new era of digital internal communication: employees' sensemaking of internal communication through enterprise social media
(
- Master (Two yrs)
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Mark
Emergence of Strategy in Practice: Strategizing Processes of Communication Practitioners
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- Master (Two yrs)
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Mark
Hashtag Activism and Connective Action: A Case Study on #MarriageEquality in Thailand
(
- Master (Two yrs)
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Mark
Trust in Brand Activism: A look at self-love campaigns of beauty brands
(
- Master (Two yrs)
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Mark
Employees’ perspective on organizational change and becoming brand ambassadors: A case study of IBM
(
- Master (Two yrs)
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Mark
When Reality Outweighs Ethics in Cancel Culture: A Theorisation, Modelling, and Empirical Exploration of Brand Cancellation
(
- Master (Two yrs)
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Mark
Making tradition sustainable: How consumers make sense of NIVEA’s sustainability communication
(
- Master (Two yrs)
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Mark
Facing the digital divide in E-stonia: A field study on the inclusion of senior citizens in the digital society of Estonia
(
- Master (Two yrs)
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Mark
Collaborative Storytelling: A Comparative Case Study on Influencer Podcasts
(
- Master (Two yrs)
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Mark
A Silent Decision is not a Good Decision: A qualitative study researching how young Swedish citizens make sense of possible regulations of fossil fuel advertising
(
- Master (Two yrs)
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Mark
Be Proud of Your Menstruation! A case study of commodity feminist discourse in mainland China.
(
- Master (Two yrs)
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Mark
Brands taking a stand: The meaning of brand activism from a consumer perspective
(
- Master (Two yrs)
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Mark
How to Improve Instagram Reels Engagement? An empirical investigation of content strategies
(
- Master (Two yrs)
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Mark
Public Opinion about Sweden during the COVID-19 Pandemic and Implications for its Nation Brand: A Sentiment Analysis
(
- Master (Two yrs)
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Mark
Kan man engagera Gen Z?
(
- Bach. Degree
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Mark
Hur slutar berättelsen?
(
- Bach. Degree
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Mark
Green brands & Greenwashing: A narrative journey towards legitimacy
(
- Master (Two yrs)
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Mark
(Dis)engagement in a disguise: The challenge of understanding and recognizing engagement among millennial remote-workers
(
- Master (Two yrs)
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Mark
Konsten att ropa efter hjälp och vara knäpptyst samtidigt
(
- Bach. Degree
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Mark
Invasion & kommunikation - En kvalitativ studie av den svenska och finska försvarsmaktens kommunikation på Instagram sedan kriget i Ukraina.
(
- Bach. Degree
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Mark
Förvarsmaktens viktigaste vapen?
(
- Bach. Degree
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Mark
Razors for all humans? A multimodal social semiotic analysis of advertising stereotypes and gender performances
(
- Bach. Degree
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Mark
Jakten på politiskt engagemang: En kvantitativ innehållsstudie om hur politiska partier skapar engagemang på sociala medier
(
- Bach. Degree
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Mark
@channel: Hey community! A qualitative case study about the construction of a digital community in a co-working space
(
- Bach. Degree
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Mark
White Nicotine Pouches of Freedom?
(
- Bach. Degree
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Mark
Ingen fara på taket! Eller?
(
- Bach. Degree
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Mark
Volodymyr Zelensky - From Onscreen to Online
(
- Bach. Degree
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Mark
”Ring inte oss, vi ringer dig” En kvalitativ intervjustudie om hur en IT-koncern arbetar med employer branding
(
- Bach. Degree
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Mark
Konsten att skapa en stamgäst
(
- Bach. Degree
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Mark
Employer branding – Hur kan företag attrahera och rekrytera personal på LinkedIn?
(
- Bach. Degree
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Mark
As smoooth as it gets: En kvalitativ studie om svenska betaltjänsten Klarnas användning av strategisk kommunikation på Instagram för att marknadsföra kreditbetalning till unga vuxna.
(
- Bach. Degree
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Mark
Regnbågsflaggan som strategi?
(
- Bach. Degree
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Mark
Arbetsgivarkommunikation på sociala medier - Hur utformning av arbetsannonser påverkar mottagares attityder
(
- Bach. Degree
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Mark
CSR communication within controversial businesses - a closer look at the fast fashion industry
(
- Bach. Degree
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Mark
Vi välkomnar alla sökande
(
- Bach. Degree
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Mark
Intention och Inflytande: En kvantitativ studie om faktorer för effektiva, ekologiska annonser inom varumärkeskommunikation
(
- Bach. Degree
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Mark
Sharing responsibility: "inspiring, engaging & mobilizing": A qualitative study of how an organization communicates change towards sustainability
(
- Bach. Degree
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Mark
”Catch flights, not feelings”: A Qualitative Content Analysis of the Marketing Communication and Brand Management of Ryanair on TikTok and Facebook
(
- Bach. Degree
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Mark
The Shift Towards Flexible Workplaces
(
- Bach. Degree
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Mark
Träning för alla - eller? En kritisk diskursanalys av kommunikationen hos svenska gymkedjor
(
- Bach. Degree
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Mark
Ta hand om dig. /red, Krisinfo
(
- Bach. Degree
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Mark
Reactions Towards Politicians' Different Self Portrayals Among Individuals of Generation Z
(
- Bach. Degree
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Mark
Media portrayal of Syrian and Ukrainian refugees
(
- Bach. Degree
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Mark
"The Good Guys"
(
- Bach. Degree
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Mark
Dags att #kavlauppärmen!
(
- Bach. Degree
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Mark
Information Credibility: How Does Argument Strength Have An Impact
(
- Bach. Degree
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Mark
Just Dream Crazier Girl
(
- Bach. Degree
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Mark
Digitala kommunikatörer - kommersialisering av livsvärlden och det emotionella arbetet
(
- Bach. Degree
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Mark
Malmöfestivalen - en festival för alla?
(
- Bach. Degree
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Mark
Secondhand i första hand
(
- Bach. Degree
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Mark
Critical constructive upward communication: How do communication practitioners perceive it, and how do their consulting and coaching roles support employees in it?
(
- Master (Two yrs)
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Mark
Politiker som varumärken - innan och efter digitaliseringen
(
- Bach. Degree
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Mark
The Owl Effect
(
- Bach. Degree
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Mark
Betalda samarbeten utan visuella element
(
- Bach. Degree
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Mark
Att göra som alla andra men ändå sticka ut?
(
- Bach. Degree
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Mark
Exploring how public relations practitioners build visual frames in the broad social media environment
(
- Master (Two yrs)
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Mark
Sveriges roligaste arbetsplats?
(
- Bach. Degree
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Mark
Factors Influence Purchase Intention in Marketing Communication-An Experimental Investigation of Human Images in digital display advertising
(
- Master (Two yrs)
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Mark
Dialogic Communication in Digital Diplomacy: A Case Study on The Embassy of Sweden in Bucharest
(
- Master (Two yrs)
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Mark
Coworker voices on internal social media: A case study on IKEA
(
- Master (Two yrs)
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Mark
Personalization of politics: a qualitative research of Hungarian politics during election campaign
(
- Master (Two yrs)
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Mark
Making the world a better place: The strategic role of communication practitioners in sustainability organisations
(
- Master (Two yrs)
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Mark
“Do you not see my Hereditary sweatpants and my A24 socks?”: A netnographic exploration of Film Twitter’s productive consumers
(
- Master (Two yrs)
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Mark
The Paradox of Employee Engagement and How Managers are Aiming to Control This.
(
- Master (Two yrs)
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Mark
Exploring the Adoption Intentions of COVID-19 Digital Contact Tracing App in Denmark
(
- Master (Two yrs)
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Mark
A Celebration of Communication: A qualitative case study on the importance of communication in an agile organization
(
- Master (Two yrs)
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Mark
How to Listen Internally in a Crisis – The Employee’s Perspective during the Covid-19 Pandemic
(
- Master (Two yrs)
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Mark
In its co-branding with The Body Shop, which frames does Dove use to enhance its brand activism and what are the effects thereof?
(
- Master (Two yrs)
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Mark
Translating science in consultancy practice: a study of communication practitioners
(
- Master (Two yrs)
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Mark
#PurposeDriven: Visual sustainability communication within the motorsport industry
(
- Master (Two yrs)
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Mark
An Ace Up the Organizational Sleeve – The Role of the Corporate Purpose and How Investor Relations Professionals Make Sense of It
(
- Master (Two yrs)
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Mark
Importance of communication strategies in online communities. Case study - Sounders
(
- Master (Two yrs)
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Mark
Context in Crisis Communication: Exploring Cultural and Political Influence on Crisis Communication in Liberia
(
- Master (Two yrs)
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Mark
“Regulating the Wild West?”: The legitimation discourse of EU regulation on Big Data and its media coverage
(
- Master (Two yrs)
- 2021
-
Mark
Initialskedet av en pandemi – Media och myndigheters initiala kommunikation under Coronakrisen
(
- Bach. Degree
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Mark
Bakom cancelkulturen: En kvantitativ studie om intentionen att delta i cancelkultur från ett kommunikativt perspektiv
(
- Bach. Degree
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Mark
Low Gender, No Cry: A Quantitative Study on Consumer Attitude Towards Undifferentiated Brand Extensions
(
- Bach. Degree
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Mark
Att tala är silver men att tiga likaså: En kvalitativ studie om konsumenters resonemang kring CSR-kommunikation inom fast fashion
(
- Bach. Degree
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Mark
Digital undervisning - här för att stanna?
(
- Bach. Degree
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Mark
Soldat eller kvinnlig soldat?
(
- Bach. Degree
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Mark
Soldat eller kvinnlig soldat?
(
- Bach. Degree
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Mark
När "håll i, håll ut, håll avstånd" inte längre fungerar. En innehållsanalys av Region Skånes Facebookinlägg under covid-19-pandemin
(
- Bach. Degree
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Mark
Consumer participation in environmental brand activism on Instagram: A case study of consumers use of hashtags in relation to Oatly's Swedish campaign Ditch Milk.
(
- Master (Two yrs)
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Mark
Sverige, lovar guld och gröna skogar? - En multimodal analys av hur semiotiska resurser och visuell framing används inom platsvarumärkning
(
- Bach. Degree
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Mark
Från anonym till androgyn: En kvalitativ studie om varumärkesgenus och androgynitet i varumärkeskommunikation
(
- Bach. Degree
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Mark
Hur skapas och förhandlas polisens identitet diskursivt, när polisen använder sig av strategisk kommunikation med inspiration från privat sektor?
(
- Bach. Degree
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Mark
"Den röda tråden" - En semiotisk studie om hur varumärken kommunicerar kring menstruation idag
(
- Bach. Degree
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Mark
“All That Is Solid Melts Into Virtual Work”: A study of the implications of the Covid-19 pandemic on contemporary Employer Branding through the lens of Social Acceleration
(
- Bach. Degree
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Mark
Attaining Legitimacy in Defiance of a Tarnished Reputation
(
- Bach. Degree
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Mark
Kvinnan är sexig, objektifierad och självförverkligande..? En studie om hur porträtteringen av kvinnor i underkläder kommuniceras på Instagram
(
- Bach. Degree
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Mark
Konsten att (inte) göra en pudel - En kvalitativ fallstudie om kriskommunikation & förtroende
(
- Bach. Degree
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Mark
Kejsaren är nak(d)en! - En kvalitativ fallstudie av NA-KD:s kris och dess krisrespons
(
- Bach. Degree
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Mark
Kulturstyrning som täckmantel
(
- Bach. Degree
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Mark
”Nej, lilla gumman, så fungerar det inte här” - En kvalitativ intervjustudie om tjänstemäns upplevelser av tystnadskultur inom kommunala verksamheter
(
- Bach. Degree
-
Mark
Medarbetares förväntningar på ledningen som superhjältar: En kvalitativ studie av medarbetare i Y-generationens förväntningar på och förståelse av ledningskommunikation
(
- Bach. Degree
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Mark
Vem bär ansvaret? Individen eller organisationen? Offentliga myndigheters kriskommunikation
(
- Bach. Degree
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Mark
Den vägledande kommunikationen: En studie om Inbound Marketings potentiella värde i offentliga organisationer
(
- Bach. Degree
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Mark
"Mörka färger säljer typ knappt"
(
- Bach. Degree
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Mark
The Employer of Choice for Generation Z
(
- Master (Two yrs)
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Mark
Role of nation brand ambassador/citizen diplomat. Case study of Sweden
(
- Master (Two yrs)
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Mark
The Emergence of Nation Sub-Branding: A Case Study on the Discourses of 'The National Developer of Egypt'
(
- Master (Two yrs)
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Mark
Den haltande gestaltningen av Incels - En kvalitativ innehållsanalys om hur subkulturen incels gestaltas i digitala medier
(
- Bach. Degree
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Mark
Hör varumärken hemma på Clubhouse? En kvalitativ studie om realtidsbaserad varumärkeskommunikation på ett ljudbaserat socialt nätverk
(
- Bach. Degree
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Mark
Den digitala fikans svårigheter
(
- Bach. Degree
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Mark
Kan man köpa sig en ny mansroll?
(
- Bach. Degree
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Mark
UEFAs stolpträff i varumärkeskommunikationen - En kvalitativ analys av könsinkluderande omprofilering i digital varumärkeskommunikation
(
- Bach. Degree
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Mark
Sverige genom främmande ögon: En kvalitativ studie om hur tvärkulturell kommunikation kan stärka ett internt platsvarumärke
(
- Bach. Degree
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Mark
När politikerna själva har ordet: en kvalitativ studie av retoriken i Miljöpartiets videobloggar direkt från Bryssel
(
- Bach. Degree
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Mark
Att nå ut, nå fram och få gehör. En studie av diskursiv förändring i MSBs kommunikation på Twitter under covid-19 pandemin.
(
- Bach. Degree
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Mark
En marknadsföringsguide till Inbound Marketing - En kvantitativ enkätstudie om konsumenters självrapporterade upplevelser av marknadsföringsstrategier i relation till högengagemangsprodukter online.
(
- Bach. Degree
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Mark
Går laget före jaget? Hur den visstidsanställda medarbetaren förstår ambassadörskap
(
- Bach. Degree
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Mark
Och fortfarande är det svårt att se Malmö i en skönhetstävling - En kvalitativ studie om Malmös image och dess platsvarumärke
(
- Bach. Degree
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Mark
Trovärdigheten för värderingsdrivna marknadsföringsinitiativ
(
- Bach. Degree
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Mark
The communication value of translations: A case study of Axis Communications
(
- Master (Two yrs)
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Mark
The Voice of the Front Line: How COVID-19 Reshapes Employee Communicative Roles
(
- Master (Two yrs)
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Mark
The Voice of the Front Line: How COVID-19 Reshapes Employee Communicative Roles
(
- Master (Two yrs)
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Mark
New crisis – new opportunities? The role of internal communication professionals as sensemaking enablers
(
- Master (Two yrs)
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Mark
Digital small talk: a case study about the construction of organiza-tional identity through informal communication during remote work
(
- Master (Two yrs)
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Mark
"You can't host someone without explaining the rules of the house" - A deeper insight into how international students make sense of Lund University's COVID-19 communication
(
- Master (Two yrs)
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Mark
Make every second count” - How TikTok users create meaning from branded content
(
- Master (Two yrs)
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Mark
Constructing Controversy: The Case of the Danish Agricultural Industry
(
- Master (Two yrs)
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Mark
Framing the COVID-19 Vaccine: An Experimental Investigation of the Influence of Gain and Loss Frames on Intention to Receive COVID-19 vaccination
(
- Master (Two yrs)
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Mark
#Instalover: A multimodal semiotic case study of Dorothee Bär’s staging of her political persona on Instagram
(
- Master (Two yrs)
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Mark
From Global to Regional - how Political Communicators made sense of Covid-19 Crisis. Evidences from 2020 Italian Regional Elections
(
- Master (Two yrs)
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Mark
Generation Z has opened the can
(
- Bach. Degree
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Mark
"Who writes the rules on the internet?" - The conversation about Facebook in German news media between 2012 and 2021
(
- Master (Two yrs)
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Mark
Kroppsaktivism genom blicken
(
- Bach. Degree
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Mark
Från småsnack till digital chatt- En kvalitativ studie om organisationskultur och informell kommunikation i en digital arbetsmiljö
(
- Bach. Degree
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Mark
Den digitala kommunikativa organisationen
(
- Bach. Degree
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Mark
To Change or not to Change: A Qualitative Analysis of the Executive Search Industry’s Strategic Responses to Artificial Intelligence
(
- Master (Two yrs)
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Mark
Employer Branding within Public Sector from a New Public Management perspective - case study of the Swedish Armed Forces
(
- Master (Two yrs)
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Mark
How Do Heritage Brands Transfer Their Brand Identity While Transitioning From A Complex To A Simple Visual Identity?: A Burberry Case Study
(
- Master (Two yrs)
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Mark
Staying Authentic in a Commercial Industry: A Case Study of the Danish Superliga
(
- Master (Two yrs)
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Mark
Predictors of Opinion Leadership in EU Affairs Among EU Interested Social Media Users
(
- Master (Two yrs)
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Mark
Standing Up for Societal Change: The Phenomenon of Brand Activism. A quantitative investigation on young consumers' attitude towards an environmental activist brand.
(
- Master (Two yrs)
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Mark
Listeners as sensemakers: Exploring the role of strategic listening in contemporary organizations at IKEA and Tetra Pak
(
- Master (Two yrs)
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Mark
Branding Cultural Issues of Sexuality: A Contrasting Case Study of Brand Myths Communicated by German Sex Shops in a Socio-Historical Context
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- Master (Two yrs)
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Mark
Authentic Femvertising? Unveiling the ambivalent construction of multimodal authentic brand femvertising by social media influencers
(
- Master (Two yrs)
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Mark
National Health Disaster Communication on Facebook and Twitter during COVID-19: A qualitative case study
(
- Master (Two yrs)
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Mark
‘A Balancing Act’: How Young Consumers Experience Brands’ Communicative Adjustments on Social Networking Sites
(
- Master (Two yrs)
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Mark
The social glue of the workplace? Informal communication and organisational identification after the outbreak of COVID-19
(
- Master (Two yrs)
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Mark
Shaping future communication practises using CCO perspective: A study of pandemic remote work at UNDP
(
- Master (Two yrs)
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Mark
The complexities of organizational coordination’s communicative constitution: A qualitative study on coordinators activities in BPO-environments
(
- Master (Two yrs)
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Mark
The impact of argument quality, source credibility, risk perception and visual design on perceived message effectiveness in covid-19 vaccine communication in Sweden: A quantitative study from an ELM perspective
(
- Master (Two yrs)
- 2020
-
Mark
Picture-perfect, peaceful, and protected: Canadian national parks’ multimodal discourses and representations of mandates on Instagram
(
- Master (Two yrs)
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Mark
"Det är helt sjukt att man ska behöva raka av sig håret": En kvalitativ analys av heteronormativitet i reklamfilm
(
- Bach. Degree
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Mark
Skyltdocka eller vän? En kvalitativ intervjustudie om virtuella influencers som marknadsförare på Instagram
(
- Bach. Degree
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Mark
Online firestorm: Hot eller möjlighet?
(
- Bach. Degree
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Mark
The value of communication in the pop music industry: The value communication practitioners provide for artists and the communicative value independent artists provide for themselves.
(
- Bach. Degree
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Mark
What is the Function of the University?
(
- Bach. Degree
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Mark
"This is a war against Truths"
(
- Bach. Degree
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Mark
Att konstruera ett hållbart varumärke i en ohållbar industri
(
- Bach. Degree
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Mark
The Times They Are E-Changin'
(
- Bach. Degree
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Mark
I ett tal till nationen - En diskursiv studie om nationalism & nationell identitet under en kris
(
- Bach. Degree
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Mark
Dags att anamma nya utmaningar
(
- Bach. Degree
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Mark
Politik under personliga omständigheter: En kvalitativ studie av narrativen i partiledaren Ebba Buschs videobloggar
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- Bach. Degree
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Mark
DEN SVENSKA NATIONSIDENTITETENS RENÄSSANS I CORONAS TECKEN
(
- Bach. Degree
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Mark
“Hej, vad kan jag hjälpa dig med?”
(
- Bach. Degree
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Mark
Konsten att gasa sig ur krisen med handbromsen i
(
- Bach. Degree
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Mark
"A Corona a day, keeps the virus away” - En diskursiv studie om pandemins oväntade offer
(
- Bach. Degree
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Mark
Virtual Reality – a solution for sustainable travel?
(
- Bach. Degree
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Mark
Polisens hårda (hash)tag
(
- Bach. Degree
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Mark
Finns det plats för medborgarna i platsmarknadsföringen?
(
- Bach. Degree
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Mark
”Vi är minst lika upprörda och ledsna som ni” En kvalitativ fallstudie av Arlas kriskommunikation på Facebook
(
- Bach. Degree
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Mark
Humor + kris = sant? - En kvalitativ studie om att kombinera humor och kris i ett förebyggande kriskommunikationsarbete
(
- Bach. Degree
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Mark
Raka vägen till kvinnlig frigörelse? En multimodal socialsemiotisk analys av femvertising ur ett kritiskt feministiskt perspektiv
(
- Bach. Degree
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Mark
Organisationskultur – mer än bara fina ord på pappret
(
- Bach. Degree
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Mark
Avståndstagande från Black Friday
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- Bach. Degree
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Mark
Informerat samtycke ur ett kommunikativt perspektiv - En kvantitativ studie om kommunikativa faktorers betydelse för skapandet av en förtroendeingivande kommunikationsinsats i en digitaliserad samtid
(
- Bach. Degree
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Mark
TIME's Person of the Year 2019: A framing analysis about Greta Thunberg in the U.S. mainstream media
(
- Bach. Degree
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Mark
Rösta på oss!
(
- Bach. Degree
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Mark
Coworkers as (strategic) communicators during a planned change: A case study in an international Knowledge-Intensive Organization
(
- Master (Two yrs)
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Mark
Social Media - Driver or Bummer? A qualitative analysis of the relationship building on Social Media between student non-profit organizations and volunteers
(
- Master (Two yrs)
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Mark
VISUAL STRATEGY: the accessibility of organizational core values by an advertisement’s visual and textual dimensions - a semiotic analysis of the European ‘denim & jeans’ market.
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- Master (Two yrs)
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Mark
Hijacking an Organizational Crisis: A multiple case study on how organizational crises can be used to highlight narratives about Sweden
(
- Master (Two yrs)
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Mark
Autenticitetens makt inom kommunikation
(
- Bach. Degree
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Mark
TikTok as a governmental communication strategy for building trust
(
- Master (Two yrs)
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Mark
Berättelsen om Energimyndighetens proaktiva interna krisarbete: Hjälten, skurken och den viktiga medarbetaren
(
- Bach. Degree
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Mark
Varumärket Helsingborg - en kvalitativ studie om invånardeltagande i staden för dig som vill något
(
- Bach. Degree
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Mark
Interpreting Emotional Meaning in Email Communication in a Multicultural Workplace
(
- Master (Two yrs)
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Mark
Exploring Strategic Communication Challenges in the Era of the Voice Assistant
(
- Master (Two yrs)
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Mark
A no-win situation: A case study of Socialstyrelsens brochure on child marriage and the moral outrage that followed
(
- Master (Two yrs)
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Mark
Legitimate Green Marketing Communication: A Case Study on the Tour Operator TUI
(
- Master (Two yrs)
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Mark
Situational brand ambassadorship - a study of how part-time employees make sense of themselves as brand ambassadors
(
- Master (Two yrs)
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Mark
The best a brand can be? P&G’s femvertising meeting hegemonic masculinity
(
- Master (Two yrs)
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Mark
Communicating Sustainability Through Web-Based Communication: A Case Study of Rhetorical Strategies and Organizational Legitimacy in Scandinavian Airlines
(
- Master (Two yrs)
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Mark
Vi har samma värderingar du och jag
(
- Bach. Degree
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Mark
Deepfakes as a commercial and creative tool within strategic communication
(
- Bach. Degree
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Mark
Millennials' Attitude Towards Environmental Advertisement - An Experimental Investigation of Environmental Cues and an Integration of Elaboration Likelihood Model
(
- Master (Two yrs)
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Mark
Presentational Change Caused by Crises in Annual Reports: A Critical Discourse Analysis Based on the Case of Abercrombie & Fitch
(
- Master (Two yrs)
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Mark
The coldest humans or the warmest machines? - decode, recode and encode the messages of chatbots.
(
- Master (Two yrs)
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Mark
Appropriation or Appreciation? Examining the Phenomenon of Cultural Appropriation in Fashion Branding
(
- Master (Two yrs)
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Mark
Varumärkesutvidgning i gråzon
(
- Bach. Degree
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Mark
Image formation of the place via Instagram photographs
(
- Master (Two yrs)
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Mark
Public Participation in Environmental Policymaking: A Case Study of the German Energiewende
(
- Master (Two yrs)
-
Mark
A Lingering Crisis: A qualitative investigation into the Red Cross's perceived crisis communication strategies and a ten-year media representation of the 2009/2010 crisis.
(
- Master (Two yrs)
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Mark
Employees' perceptions of planned change communication during top-down initiated organisational changes
(
- Master (Two yrs)
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Mark
A Closer Look at the Socio-cultural Implication on Corporate Social Responsibility: A Case Study in a Multinational Oil and Gas Company in Indonesia
(
- Master (Two yrs)
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Mark
Professional identity enacted at public library: Implications for the organization in the context of digitalization
(
- Master (Two yrs)
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Mark
Communication works for those who work at it – John Powell, An empirical study investigating the influence of corporate brand identity on brand performance
(
- Master (Two yrs)
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Mark
#älskarmittjobb: En kvalitativ diskursanalys av ambassadörskap på LinkedIn
(
- Bach. Degree
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Mark
The party press anno 2020 – A qualitative study of political self-controlled digital media platforms
(
- Master (Two yrs)
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Mark
Hur flyger en utsatt organisation sig igenom en samhällskris?
(
- Bach. Degree
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Mark
Spindeln i nätet – en kvalitativ fallstudie om mellanchefens kommunikativa betydelse vid en sammanslagningsprocess
(
- Bach. Degree
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Mark
To Measure What Counts or to Count What is Measured? A Foucauldian Genealogy carried out on strategic reports from Lund University
(
- Master (Two yrs)
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Mark
How authentic is authenticity on Instagram: a Swedish social media influencer and social media follower perspective
(
- Master (Two yrs)
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Mark
Den underhållande polisen
(
- Bach. Degree
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Mark
Riskuppfattningar under en rådande pandemi - en kvantitativ enkätundersökning av vilka faktorer som påverkar svenskars riskuppfattningar under coronapandemin
(
- Bach. Degree
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Mark
"Känslan av trygghet som egentligen inte finns" - En kvalitativ studie om hur administratörer försäkrar medlemmars integritet i slutna könsseparatistiska Facebook-grupper
(
- Bach. Degree
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Mark
Time to change: Analyzing the leadership’s challenges that affect the stakeholders’ co-creation of sense during organizational changes
(
- Master (Two yrs)
-
Mark
"Game. Set. Match. Balls."
(
- Bach. Degree
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Mark
The role of perceived risk in the behavioral intention to use and accept algorithm-based news aggregators
(
- Bach. Degree
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Mark
Public diplomacy in times of crisis: A closer look at Sweden's governmental communication and mass media frames during the coronavirus pandemic
(
- Master (Two yrs)
-
Mark
Stakeholders’ perceptions of purpose-driven brands: The case of Nike’s “Dream Crazy” advertising campaign
(
- Master (Two yrs)
- 2019
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Mark
Kvarstår könsstereotyper i reklam på sociala plattformar?-En kvalitativ studie om hur Nelly.com skapar sitt budskap med hjälp av influencers
(
- Bach. Degree
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Mark
I ögat av en firestorm- en netnografisk studie om svenska parakrisers dynamik
(
- Bach. Degree
-
Mark
Personliga politiker eller professionella privatpersoner?
(
- Bach. Degree
-
Mark
Mellanchefen – skavsårsplåster på förändringsrundan
(
- Bach. Degree
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Mark
Den unga akademikern och politiken
(
- Bach. Degree
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Mark
The "unloyal" Millennials : A survey study investigating the relationship between internal communication and employee brand attitudes in the healthcare sector
(
- Bach. Degree
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Mark
När isomorfismen kom till stan: En kritisk diskursanalys av Helsingborgs stads hållbarhetskommunikation
(
- Bach. Degree
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Mark
Hur man tar sig igenom ett heartbreak och andra viktiga politiska frågor
(
- Bach. Degree
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Mark
Ett kommunikativt dubbelspel: en kvalitativ studie om motstridiga värden i en kontroversiell bransch
(
- Bach. Degree
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Mark
Sociala medier och den skimrande dialogen - ett kritiskt perspektiv på ett sjukhus Facebooksida
(
- Bach. Degree
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Mark
”Vi söker en noggrann och kreativ bläckfisk” En kvalitativ innehållsanalys av platsannonser på LinkedIn för kommunikatörer
(
- Bach. Degree
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Mark
Branding the memory in the virtual world: a study on the Palace Museum in Beijing
(
- Master (Two yrs)
-
Mark
Strategy Conversations: a Qualitative Case Study on Organizational Improvisation in a Workplace
(
- Master (Two yrs)
-
Mark
The Power of Sets and Reps: How Fitness Bloggers on Instagram Construct Authenticity
(
- Master (Two yrs)
-
Mark
Towards a Visual Perspective in Strategic Communication: A Visual Analysis of Challenger Brand Narratives
(
- Master (Two yrs)
-
Mark
Consumer Engagement on Brand Fan Page: An Investigation of Chinese Weibo Brand fan page
(
- Master (Two yrs)
-
Mark
Kungen av Instagram
(
- Bach. Degree
-
Mark
Crisis communication and stakeholder responses on social media: A case study of Boeing’s practices and users interaction on Facebook
(
- Master (Two yrs)
-
Mark
Etisk grön marknadskommunikation - ett nutida företags väg till framgång
(
- Bach. Degree
-
Mark
Two sides to every tale: Through the eyes of an empirical and digital rhetorical audience
(
- Master (Two yrs)
-
Mark
The complex spirals of engagement and communication: A case study about the communicative roles of co-workers in a corporate incubator
(
- Master (Two yrs)
-
Mark
Kommunikatörens roll och förhållning: En kvalitativ studie om kommunikatörens förhållningssätt till dagens medielandskap och val av kanal
(
- Bach. Degree
-
Mark
Femvertising as a resource of meaning-making and identity negotiation – A consumer cultural perspective
(
- Master (Two yrs)
-
Mark
Expressing Sustainability-Centered Corporate Identity --- a narrative case study of Ørsted and Vattenfall
(
- Master (Two yrs)
-
Mark
The communicative power of Agenda 2030 - A qualitative text analysis on how the SDGs function as aspirational CSR talk
(
- Master (Two yrs)
-
Mark
Sociala Medier - Bara en massa issues?
(
- Bach. Degree
-
Mark
Storytelling and employee engagement from the CCO perspective: A case study in a nonprofit organization
(
- Master (Two yrs)
-
Mark
Commodity activism (and its Traces of Hypocrisy): A Netnographic Case Study on Prosumer Interactions in Glossier’s Online Brand Communities
(
- Master (Two yrs)
-
Mark
Involving While Evolving: A case study of Alfa Laval’s internal CSR communication
(
- Master (Two yrs)
-
Mark
YOUTUBE STORYTELLING AS A DOUBLE-EDGED SWORD-A critical discourse analysis of brand Kenya's representation on video blogs.
(
- Master (Two yrs)
-
Mark
Corporate Identity on Instagram: The Case of Swedish Company Oatly
(
- Master (Two yrs)
-
Mark
Absolut - A Cultural Approach To A Brand’s Communication Success
(
- Master (Two yrs)
-
Mark
Organizational Politicking: An Empirical Study on its Application to Communication Practitioners
(
- Master (Two yrs)