Publications | LUP Student Papers

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2021
Mark Supporting the Cause: How Can Football Supporters Engage with a Club's Brand Extensions
Solmi, Alessandro ^LU and Moane, Peter ^LU (2021) BUSN39 20211
Department of Business Administration
- Master (One yr)
2020
Mark Brand Extensions of Authentic Brands - An explorative study of consumers’ perceptions
Beckers, Max ^LU and Koolen, Martinus Alexander ^LU (2020) BUSN39 20201
Department of Business Administration
- Master (One yr)
2004
Mark Avvikande brand extensions - påverkar de ett företags image?
Ekelund, Therese ; Nadel, Micha and Strickert, Helena (2004)
Department of Business Administration
- Master (One yr)